Senior Digital & Web Marketing Lead

Guild; Colorado Springs (CO); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Access to 401k

Vacation policy

Disability coverage (short-term & long

Disability coverage (long-term)

Life insurance

Fertility and caregiving benefits

Wellness benefits

Tuition assistance

Job summary

Guild seeks a Digital and Web Marketing Manager to lead Guild.com and managed paid media across LinkedIn, Google, and Bing. You will own website operations, optimize conversions, and partner with analytics and creative teams to drive pipeline.

The role requires 3–5+ years in digital marketing with strong CMS, HTML/CSS, and SEO/AEO experience. Remote-friendly with a Denver HQ, and opportunities to impact ROI across channels.

Qualifications

• 3-5+ years of digital marketing with hands-on web management and paid media
• Experience with LinkedIn Ads and Google Ads in-platform or through agency oversight
• Proficient in HTML/CSS and front-end edits in a CMS

Responsibilities

• Own Guild.com's website management and prioritize web builds across business units and stakeholders
• Execute day-to-day website operations: publish content, build landing pages, front-end edits in Storyblok CMS
• Research, evaluate, and deploy web tools to improve site conversion (chatbots, bookers, personalization)
• Define and execute Guild's SEO and AEO strategy across technical health and content
• Manage vendor and agency relationships for web development and QA/deployment

Skills

LinkedIn Ads

Google Ads

HTML/CSS

Storyblok CMS

A/B Testing

Analytics & Dashboards

SEO

Education

Bachelor's degree in Marketing

Tools

Salesforce

HubSpot

Google Tag Manager

Google Analytics

VWO

Bing Ads

Job description

Guild seeks a Digital and Web Marketing Manager to lead Guild.com and managed paid media across LinkedIn, Google, and Bing. You will own website operations, optimize conversions, and partner with analytics and creative teams to drive pipeline.

The role requires 3–5+ years in digital marketing with strong CMS, HTML/CSS, and SEO/AEO experience. Remote-friendly with a Denver HQ, and opportunities to impact ROI across channels.