Digital Media Precision Manager

Digitas North America

New York (NY)

On-site

USD 75,000 - 120,000

Full time

17 hours ago

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Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401K

Paid time off

Parental leave

Tuition reimbursement

Flexible time off

Job summary

Digitas North America is seeking a Manager to lead our Precision team, overseeing analysts and senior analysts in campaign setup, optimization, QA, and performance reporting for major brands. You will drive strategic proposals, mentor staff, and shape client decks while collaborating with strategy and creative colleagues to deliver data-driven media solutions.

This role requires strong digital media expertise, 4+ years in display/video buying, and proven leadership.

Qualifications

Four or more years of experience in display and video media buying.
In-depth understanding of media planning and programmatic buying, and familiarity with Google Marketing Platform, The Trade Desk, or similar buying platforms.
Two or more years of people management experience.
Strong knowledge of DSP platforms and active campaign optimization experience.
The ability to organize and manage your work and that of the junior staff on the team.
Strong analytical thinking and mathematical/quantitative skills.
Solid presentation skills and comfortable presenting to key stakeholders.
Excellent communication and writing skills—you’re poised, precise, and above all, kind when relating to others.
A four-year college degree.
Familiarity with prompt-based interaction and commonly used generative AI tools is a plus.

Responsibilities

Directing and managing the daily workflow of all Digitas client campaigns, including proposal development, campaign activation and maintenance, and post-buy recaps.
Interfacing with media strategy teams to build strategic campaign plans, communicate recommendations, and identify and deliver new solutions.
Prepare client deliverables ensuring quality, and that recommendations and work products are sound and viable.
Owning the development of strategic proposals, coordinating across teams to account for inputs and alignment.
Assuming accountability for campaign execution and reporting on performance.
Communicating our value proposition, technology, and processes for growth of agency accounts.
Participating in forecasting exercises for senior management.
Adopting account management standards and program management best practices and ensuring processes are followed.
Assisting in training, mentoring, and developing team members.
Contributing to the development of best practices for improving communication and collaboration.
Developing and maintaining quality control procedures for campaign implementations.
Participating in regular sessions to learn new strategies for optimization.
Embracing a culture of teamwork and intellectual curiosity.