Manager, Precision

Publicis Groupe Holdings B.V; New York (NY); On-site; USD 75,050 - 120,159; Full time

Benefits offered by this job

Medical coverage

401K

Flexible time off

Tuition reimbursement

Parental and family care leave

Job summary

A leading digital media firm in New York is seeking an experienced Manager to oversee client campaigns and drive performance. The ideal candidate should have over 4 years of experience in display and video media buying, along with strong analytical skills and knowledge of programmatic platforms. Responsibilities include managing workflows, preparing deliverables, and mentoring junior staff. The position offers a competitive salary and comprehensive benefits including medical coverage and flexible time off.

Qualifications

• 4+ years experience in display and video media buying.
• In-depth understanding of media planning and programmatic buying.
• 2+ years of people management experience.
• Strong knowledge of DSP platforms.
• Excellent communication and writing skills.
• Familiarity with prompt-based interaction and generative AI tools is a plus.

Responsibilities

• Manage daily workflow of Digitas client campaigns.
• Build strategic campaign plans with media strategy teams.
• Prepare high-quality client deliverables.
• Own development of strategic proposals.
• Monitor and report on campaign performance.

Skills

Display and video media buying

Media planning and programmatic buying

People management

Campaign optimization

Analytical thinking

Presentation skills

Communication and writing

Familiarity with generative AI tools

Education

Four-year college degree

Tools

Google Marketing Platform

The Trade Desk

Job description

Overview

Digitas’ world‑class Precision team is responsible for all digital media activation in this increasingly addressable world, including display, video, mobile, audio, and native. With a deep understanding of media platforms, data, and targeting strategies and razor‑sharp analytical skills, our Precision specialists deliver optimal solutions that drive our clients’ business forward.

This is primarily a programmatic role, but any digital direct buying experience is a big plus!

We’re looking for an outstanding Manager—someone who can win the hearts of clients, inspire their teammates, and skillfully juggle multiple pieces of business. This is a unique opportunity for an experienced digital media star to actively drive performance for some of the largest brands on the planet. In this role, you can make a real difference in our clients’ business and our own.

Responsibilities

• Directing and managing the daily workflow of all Digitas client campaigns, including proposal development, campaign activation and maintenance, and post-buy recaps
• Interfacing with media strategy teams to build strategic campaign plans, communicate recommendations, and identify and deliver new solutions in a collaborative fashion
• Prepare client deliverables ensuring quality, and that recommendations and work products are sound and viable
• Owning the development of strategic proposals, coordinating across teams to account for all relevant inputs and sharing with your associate director for alignment and pressure testing
• Assuming accountability and ownership of campaign execution for assigned client accounts as well as monitoring and reporting on campaign performance
• Understanding and effectively communicating our value proposition, technology, and processes as related to the growth of current and prospective agency accounts
• Participating in forecasting exercises for senior management
• Adopting established account management standards and program management best practices and ensuring processes are being followed – you will be responsible for holding your team accountable
• Assisting in training, mentoring, and developing team members
• Contributing to the development and documentation of best practices for improving communication and collaboration within the team and the group
• Developing and maintaining quality control procedures for campaign implementations
• Participating in regular sessions to share and learn new strategies for optimizing and enhancing campaign performance
• Embracing and encouraging a culture based on teamwork, collaboration, and intellectual curiosity

Qualifications

• Four or more years of experience in display and video media buying
• In depth understanding of media planning and programmatic buying, and familiarity with Google Marketing Platform, The Trade Desk, or similar buying platforms
• Two or more years of people management experience
• Strong knowledge of DSP platforms and active campaign optimization experience
• The ability to organize and manage your work and that of the junior staff on the team
• Strong analytical thinking and mathematical/quantitative skills
• Solid presentation skills and comfortable presenting to key stakeholders
• Excellent communication and writing skills—you’re poised, precise, and above all, kind when relating to others
• A four‑year college degree
• Familiarity with prompt‑based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

Additional Information

We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

Compensation Range: $75,050 - $120,159 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.

All your information will be kept confidential according to EEO guidelines.