Demand Gen & ABM Lead — Pipeline Architect

Job Openings; United States; Hybride; USD 140 000 - 210 000; Plein temps

Résumé du poste

Albert is seeking a Senior Manager of Demand Generation & ABM to build and scale a pipeline engine that translates our category narrative into measurable revenue. You will own multi-channel programs, drive ABM at scale, and coordinate product marketing, content, events, and sales to maximize qualified pipeline across time zones.

You will lead a cross-functional pod, partner with sales leadership, and define attribution models to optimize the funnel from initial engagement to revenue.

Qualifications

• 7-10+ years of experience in B2B demand generation, growth marketing, or ABM roles.
• Background in SaaS or B2B technology; experience marketing to technical audiences like VP of R&D, CTO, or CIO.
• Proven ability to build demand programs from scratch in a high-growth or early-stage environment.
• Hands-on experience with ABM platforms such as 6sense or Demandbase, plus paid media execution across LinkedIn and retargeting channels.

Responsabilités

• Own marketing-sourced and marketing-influenced pipeline targets; define and execute the channel and program mix required to hit quarterly and annual pipeline goals.
• Build Albert’s ABM approach from the ground up, including account segmentation, tiering, and play design across paid, email, events, and executive engagement programs.
• Architect integrated campaign programs that connect product marketing, content, events, and sales into a single, cohesive pipeline engine.

Connaissances

ABM strategy

Demand generation

Growth marketing

Cross-functional leadership

Executive engagement

LinkedIn advertising

Outils

6sense

Demandbase

LinkedIn Ads

Description du poste

Albert is seeking a Senior Manager of Demand Generation & ABM to build and scale a pipeline engine that translates our category narrative into measurable revenue. You will own multi-channel programs, drive ABM at scale, and coordinate product marketing, content, events, and sales to maximize qualified pipeline across time zones.

You will lead a cross-functional pod, partner with sales leadership, and define attribution models to optimize the funnel from initial engagement to revenue.