Enterprise Demand Gen Leader | ABM & Pipeline

Openkrill; United States; Remote; USD 150,000 - 210,000; Full time

Benefits offered by this job

Flexible PTO

Equity

Health, dental, and vision insurance

WFH stipend

Events & Offsites

Free Lunch

New Parent Leave

Job summary

Haus is seeking a Director of Demand Generation to own the enterprise demand strategy and close the gap between market signals, ICPs, and multi-channel campaigns. You’ll define target accounts, craft messaging, and build the programs that feed the pipeline, working closely with Sales and Product Marketing.

This is a hands-on build role with ownership of the pipeline number, ICP/segmentation, data and processes, and one direct report plus agencies.

Qualifications

• 6–10 years of experience in Demand Generation with direct ownership of a pipeline number.
• Experience building an ABM or enterprise demand motion from the ground up.
• Track record of generating pipeline in enterprise sales environments with long buying cycles.
• Experience defining an ICP and developing messaging for different audiences.
• Comfortable using intent, signals, and other Demand Gen tooling.
• Strong understanding of paid acquisition, budgeting, and agency accountability.
• Strong analytical skills and practical attribution, funnel reporting, and pipeline modeling.
• Proven ability to partner with Sales.

Responsibilities

• Own enterprise demand strategy and target account prioritization using market data, intent signals, and AI.
• Build and run ABM programs around enterprise pain points and multi-touch campaigns.
• Collaborate with Sales on account selection, strategy, handoffs, and feedback loops.
• Expand reach to new buying audiences and turn advocacy into repeatable demand.

Skills

Demand Generation

ABM

Pipeline ownership

ICP development

Intent data

Paid acquisition

Analytics & attribution

Sales partnership

Job description

Haus is seeking a Director of Demand Generation to own the enterprise demand strategy and close the gap between market signals, ICPs, and multi-channel campaigns. You’ll define target accounts, craft messaging, and build the programs that feed the pipeline, working closely with Sales and Product Marketing.

This is a hands-on build role with ownership of the pipeline number, ICP/segmentation, data and processes, and one direct report plus agencies.