CEO Digital Presence & Engagement Leader

Dow Chemical; Addis (LA); On-site; USD 95,000 - 140,000; Full time

Benefits offered by this job

Equitable base pay

Bonus opportunity

Medical and life insurance

Retirement program

Employee stock purchase programs

Paid time off

Wellbeing portal

On-site fitness facilities

Employee discounts

Job summary

Dow seeks an Executive Digital Engagement Manager to shape and protect the CEO’s external digital presence across platforms, amplifying thought leadership and business impact. You will coordinate with Corporate Affairs, Marketing, Investor Relations, and Business Leaders to tell compelling executive stories.

The role focuses on data-driven insights, real-time engagement opportunities, and a strategic framework for influencers, policymakers, and stakeholders to protect Dow’s reputation.

Qualifications

• Bachelor’s degree in Communications, Journalism, Marketing, Public Affairs, Digital Media or a related field.
• Minimum of 5 years of experience in executive communications, corporate communications, digital communications, public affairs, reputation management, or related fields.
• Must be legally eligible to work in the United States; no visa sponsorship offered for this position.

Responsibilities

• Define and execute a comprehensive CEO digital engagement strategy that advances Dow's objectives, strengthens corporate reputation, and supports stakeholder priorities.
• Lead the strategic management of the CEO’s external digital presence across social platforms, thought leadership channels, executive content, search results, and other digital touchpoints.
• Develop audience-driven content and engagement strategies to enhance the CEO’s visibility with customers, investors, policymakers, employees, media, and future talent.
• Collaborate with Corporate Affairs, Marketing, Investor Relations, and Business Leaders to identify and amplify stories supporting Dow's strategy and brand.
• Curate, create, and manage a pipeline of executive content including LinkedIn posts, articles, editorials, blogs, videos, and other assets.
• Develop and execute promotion strategies for executive thought leadership.
• Identify and recommend real-time engagement opportunities aligned with Dow priorities and trends.
• Build and maintain a strategic engagement framework for influencers, policymakers, industry leaders, media, NGOs, and others.
• Oversee executive digital reputation management, including social listening, sentiment analysis, and online profile optimization.
• Manage CEO’s online presence, including SEO, knowledge panels, Wikipedia, and other digital identity platforms.
• Monitor emerging digital channels and trends to identify opportunities for innovation and impact.
• Benchmark peer CEOs and industry leaders to continuously improve Dow's executive digital engagement strategy.
• Analyze engagement performance and ROI to optimize strategies.
• Develop dashboards and reporting linking digital engagement to reputation and business outcomes.

Skills

Content Development

Digital Communications

Stakeholder Management

Analytical Thinking

Adaptability

Education

Bachelor’s degree in Communications, Journalism, Marketing, Public Affairs, Digital Media or related field

Job description

Dow seeks an Executive Digital Engagement Manager to shape and protect the CEO’s external digital presence across platforms, amplifying thought leadership and business impact. You will coordinate with Corporate Affairs, Marketing, Investor Relations, and Business Leaders to tell compelling executive stories.

The role focuses on data-driven insights, real-time engagement opportunities, and a strategic framework for influencers, policymakers, and stakeholders to protect Dow’s reputation.