Business Development Representative

LettrLabs; Los Angeles (CA); Hybrid; USD 50,000 - 70,000; Full time

Job summary

LettrLabs is seeking a dedicated Outbound Sales Rep to enhance our sales efforts in Los Angeles, California. The ideal candidate will be energetic and proactive, tasked with building a new pipeline through outreach and reactivating previous leads. Responsibilities include executing cold email campaigns, working closely with Account Executives to align on targets, and ensuring accurate CRM data. Previous experience in outbound sales and proficiency in HubSpot are essential. Join us to grow with a high-performing sales team.

Qualifications

• 1–2+ years in a BDR, SDR, or outbound sales role, preferably in B2B SaaS or martech.
• Experience in building and running outbound email sequences that capture attention.
• Strong organizational skills and ability to manage multiple priorities.

Responsibilities

• Execute high-volume cold email sequences for generating new leads.
• Collaborate with Mid-Market and Enterprise AEs on targeted outreach.
• Revive dormant prospects to maintain a healthy pipeline.

Skills

Outbound Prospecting

Cold Email Writing

CRM Management

Detail Orientation

Tools

HubSpot

Job description

LettrLabs is looking for a hungry, proactive Outbound Sales Rep to own the top of our sales funnel. Your primary mission: hunt. You'll be building pipeline from the ground up — identifying prospects, running cold outreach, reactivating stale opportunities, and working hand-in-hand with our Mid-Market and Enterprise AEs to fuel and scale our outbound motion.

If you're a self-starter who thrives on outbound, loves the chase, and wants to grow alongside a high-performing sales team, this role was built for you.

Key Responsibilities

• Outbound Prospecting: Build and execute high-volume cold email sequences and outreach campaigns to generate net-new pipeline consistently.
• AE Partnership: Work closely with Mid-Market and Enterprise AEs to align on target accounts, prioritize outreach, and support the growth of a scalable outbound motion.
• Pipeline Reactivation: Audit aged opportunities and systematically revive dormant prospects to maintain healthy, predictable pipeline growth.
• Pipeline Support: Own accounts from qualification through handoff, ensuring AEs have everything they need to close.
• Lead Handoff: Ensure smooth transitions to AEs with well-documented insights, thorough qualification notes, and clean data in HubSpot.
• Pipeline Hygiene: Keep CRM data accurate, up-to-date, and actionable at all time.

Qualifications

• 1–2+ years in a BDR, SDR, or outbound sales role (B2B SaaS, martech, or agency experience a plus.
• Proven ability to build and run outbound sequences that actually get read.
• Comfortable partnering with AEs and adapting outreach strategy to support enterprise-level deals.
• Knows how to write cold email that converts and isn't afraid to test and iterate.
• Fluent in HubSpot for tracking, logging, pipeline management, and reporting.
• Naturally organized with strong follow-up instincts and sharp attention to detail.