Beverage Sales Lead: Account Growth & Activations

Breakthru Beverage Group

North Wales (Montgomery County)

On-site

USD 70,000 - 95,000

Full time

13 days ago

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Job summary

Breakthru Beverage Group in Philadelphia seeks an Account Development Specialist to drive revenue and market share for an assigned portfolio, spending 80% of time in-market with customers.

You will present products, plan brand activations, conduct monthly reviews, and build strong relationships with key stakeholders. A Wine & Spirits background and relevant certifications are valued; English/Spanish is a plus.

Qualifications

  • Bachelor's degree or equivalent training and work experience.
  • 3–5 years in sales or industry-related experience with category expertise.
  • Specialized knowledge for the role's category focus.
  • Valid driver's license and ability to operate a vehicle.
  • Proficient PC skills including MS Office and presentation software.
  • Strong verbal and written communication with diplomacy and discretion.
  • Ability to multi-task and meet deadlines in a fast-paced environment.
  • Analytical and reporting skills; sound judgment and problem-solving.

Responsibilities

  • Drive revenue and market share of the assigned portfolio 80% in-market.
  • Develop beverage and marketing strategies to grow the category.
  • Present products and conduct monthly business reviews.
  • Plan high-end consumer activations within key accounts.
  • Drive real-time market insights to inform growth initiatives.
  • Lead, organize, and report field intel for the territory and categories.
  • Collaborate with on-premise and retail teams to drive growth.
  • Develop training modules on sales trends for customers and staff.
  • Ensure distribution aligns with brand priorities across accounts.
  • Attend workshops and build networks to deepen industry knowledge.
  • Maintain confidentiality and uphold a safe working environment.

Skills

Sales leadership
In-market strategy
Relationship building
Communication skills
Multi-tasking
Industry knowledge
Bilingual English/Spanish

Education

Bachelor’s degree in related field
CSS Certification or WSET Spirits level 2
Fine Wine Accreditation (CSW / Level II)
Category-specific certifications (Whiskey Tequila Sake Beer)

Tools

MS Office
Presentation software

Job description

Breakthru Beverage Group in Philadelphia seeks an Account Development Specialist to drive revenue and market share for an assigned portfolio, spending 80% of time in-market with customers.

You will present products, plan brand activations, conduct monthly reviews, and build strong relationships with key stakeholders. A Wine & Spirits background and relevant certifications are valued; English/Spanish is a plus.

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