BDC Lead Gen & Appointment Specialist

Hendrick Automotive Group; South Bend (IN); On-site; USD 45,000 - 55,000; Full time

Benefits offered by this job

Health insurance

401(k) with company match

Paid time off

Employee discounts

Wellness and recognition programs

Job summary

Hendrick Automotive Group is hiring a motivated, customer-focused Business Development Center (BDC) Representative for our Charlotte, NC location. The role focuses on lead generation and connecting customers with the right teams to drive appointments in a fast-paced environment.

Base salary with performance bonuses and strong benefits packages are offered. This position requires excellent communication, MS Office skills, and the ability to work evenings and weekends, supporting growth within a

Qualifications

• High School Diploma or equivalent is required or preferred.
• Strong verbal and written communication skills.
• Intermediate proficiency with Microsoft Office products.
• Ability to learn and navigate Dealership Management Systems and supporting software.
• Strong interpersonal skills and commitment to customer satisfaction.
• Availability to work evenings, weekends, and holidays.

Responsibilities

• Answer incoming calls using a script and schedule sales or service appointments.
• Contact internet leads via phone and email to schedule appointments.
• Respond promptly to customer inquiries from website and other sources.
• Confirm and reschedule appointments as needed; log interactions in the DMS.
• Notify relevant departments of scheduled appointments and follow-up outcomes.
• Maintain CSI scores at or above company standards.

Skills

Customer service

Communication skills

Microsoft Office

DMS navigation

Interpersonal skills

Education

High School Diploma or equivalent

Tools

Dealership Management System (DMS)

CRM tools

Job description

Hendrick Automotive Group is hiring a motivated, customer-focused Business Development Center (BDC) Representative for our Charlotte, NC location. The role focuses on lead generation and connecting customers with the right teams to drive appointments in a fast-paced environment.

Base salary with performance bonuses and strong benefits packages are offered. This position requires excellent communication, MS Office skills, and the ability to work evenings and weekends, supporting growth within a