B2B Marketing Manager — Construction & Testing

Construction Material Testing; Newark (NJ); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing is seeking a Marketing Manager to own the website, drive SEO, build the qualifications library, and manage proposal templates. You will collaborate with engineers to produce technical content and run campaigns to expand market reach.

The role emphasizes measurable marketing results through proposals, website performance, and targeted outreach. A hands-on leader will coordinate content calendars, project stories, and case material across channels.

Qualifications

• 5+ years in B2B marketing, with at least 2 in the AEC, construction, engineering, or industrial services sector.
• Hands-on with a modern website stack, search analytics, and a CRM.
• Writes clean, specific copy.
• Has built proposals or qualifications packages for professional services pursuits.
• Organized enough to run a calendar and curious enough to learn what a compaction test is.

Responsibilities

• Own the company website and search program: content, technical SEO, local listings, and the analytics that show what is working.
• Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
• Produce the content calendar - technical articles, project stories, and case material - with the engineers who have the knowledge.
• Run campaigns (email, LinkedIn, trade events, direct outreach lists) for the markets the company is opening, and report results monthly.

Skills

B2B Marketing

AEC Industry

Copywriting

Proposals

Calendar Management

Tools

CRM

SEO Tools

CMS

Job description

Construction Material Testing is seeking a Marketing Manager to own the website, drive SEO, build the qualifications library, and manage proposal templates. You will collaborate with engineers to produce technical content and run campaigns to expand market reach.

The role emphasizes measurable marketing results through proposals, website performance, and targeted outreach. A hands-on leader will coordinate content calendars, project stories, and case material across channels.