B2B Marketing Manager - Construction & Geotech Growth

Construction Material Testing

Detroit (MI)

On-site

USD 75,000 - 100,000

Full time

14 days+

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Job summary

Construction Material Testing is seeking a Marketing Manager to own the website, SEO program, up-to-date qualifications packages, project sheets, resumes, and proposal templates used for every pursuit. You will collaborate with engineers to produce technical articles, project stories, and case material, and manage the content calendar.

You will run campaigns via email, LinkedIn, trade events, and direct outreach as markets expand, while maintaining brand consistency across channels.

Qualifications

5+ years in B2B marketing, with 2+ in the AEC/related sectors.
Hands-on with modern website stack and CRM.
Writes clean, specific copy; has built proposals or qualifications packages for professional services.
Organized enough to run a calendar and curious about compaction testing.

Responsibilities

Own the company website and SEO program with analytics.
Build and maintain the qualifications package, project sheets, resumes and proposal templates.
Produce the content calendar with engineers for technical articles, project stories and case material.
Run campaigns (email, LinkedIn, trade events, direct outreach) for new markets and report results monthly.
Keep brand messaging and claims accurate across all public channels.