B2B Lead Gen Specialist – Discovery Meetings Focus

RR Donnelley & Sons; Evansville (IN); On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

401(k) with company match

Paid time off

Disability insurance

Life insurance

Tuition assistance

Job summary

RR Donnelley & Sons is seeking a Sales Development Representative in Evansville, IN to generate qualified appointments and funnel leads to a sales representative for qualification. This is a lead-generation focused role with no closing duties.

The position requires 2+ years in sales/telemarketing, preferably with digital marketing services, and experience with Salesforce. Strong communication and time-management skills are essential.

Qualifications

• 2+ years of sales and telemarketing experience with emphasis on cold calling.
• Preferred focus on digital marketing services.
• Proven track record of meeting or exceeding lead generation targets.
• Excellent written and verbal communication skills.

Responsibilities

• Prospect new clients via cold calling and other channels.
• Generate interest for discovery meetings with RRD Sales Executives.
• Identify multiple contact points within target lists.
• Research prospects' business objectives to tailor RRD value.
• Build a high-value sales pipeline through targeted prospecting.
• Collaborate with sales to develop target prospect lists.
• Transition leads smoothly after first discovery meeting.
• Log activities in Salesforce and report to Sales Leaders.

Skills

Lead generation

Sales prospecting

Salesforce CRM

Cold calling

Digital marketing services

Education

Associate degree in Business, Communications, or related field

High School diploma or GED

Tools

Salesforce CRM

Job description

RR Donnelley & Sons is seeking a Sales Development Representative in Evansville, IN to generate qualified appointments and funnel leads to a sales representative for qualification. This is a lead-generation focused role with no closing duties.

The position requires 2+ years in sales/telemarketing, preferably with digital marketing services, and experience with Salesforce. Strong communication and time-management skills are essential.