B2B Content Strategist — Fintech Growth & AI

Acrisure; Chicago (IL); On-site; USD 170,000 - 195,000; Full time

Benefits offered by this job

Medical, dental, vision

401(k) plan

Paid time off

Wellness resources

Calm app subscription

Job summary

Acrisure is seeking a Content Strategist to develop and execute a content strategy that supports demand generation across the buying journey for a growing portfolio. This role turns messaging and positioning into scalable, high‑performing content assets that engage buyers and drive business outcomes.

As an exceptional storyteller with editorial judgment, you will partner with Product Marketing, Campaigns, and Digital to deliver content aligned with business needs and growth targets, including

Qualifications

• Proven experience developing and executing content strategies in B2B or complex marketing environments.
• Exceptional storytelling ability with strong editorial taste and quality.
• Deep understanding of buyer behavior and content performance across channels.
• Experience collaborating across Product Marketing, Campaigns, SEO, and Sales Enablement.

Responsibilities

• Translate GTM strategy and buyer insights into scalable content plans and editorial calendars.
• Create and oversee development of blogs, guides, ebooks, videos, and customer stories.
• Collaborate with Product Marketing, Campaigns, and Digital to optimize content for discovery and impact.
• Maintain high editorial standards and evaluate content performance for improvements.
• Explore AI tools to improve ideation, creation, optimization, and scalability.

Skills

Content strategy

Editorial judgment

AI tools

Cross-functional collaboration

Education

Bachelor’s degree in Marketing

Job description

Acrisure is seeking a Content Strategist to develop and execute a content strategy that supports demand generation across the buying journey for a growing portfolio. This role turns messaging and positioning into scalable, high‑performing content assets that engage buyers and drive business outcomes.

As an exceptional storyteller with editorial judgment, you will partner with Product Marketing, Campaigns, and Digital to deliver content aligned with business needs and growth targets, including