Content Strategy & Innovation Leader

Acrisure Trade Credit

United States

Remote

USD 170,000 - 195,000

Full time

4 days ago

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Benefits offered by this job

Medical, dental, vision

401(k) plan

Paid time off

Job summary

Acrisure is seeking a Content Marketing & Innovation Manager to shape how buyers understand challenges, evaluate solutions, and experience Acrisure in the market. You will lead content across a portfolio of solutions, blending storytelling with innovative content practices to scale across channels and audiences.

Collaborating with Product Marketing, Demand Gen, and Sales Enablement, you will leverage AI-powered tools and research to inform content plans, improve engagement, and drive revenue

Qualifications

Proven experience developing and executing content strategies in B2B or complex marketing environments.
Strong storytelling skills with editorial judgment and content development expertise.
Experience using AI tools and modern content technologies to improve marketing effectiveness.

Responsibilities

Develop and own content strategy for assigned portfolio of solutions and audiences.
Create and oversee high-quality content assets (articles, guides, stories, videos, webinars).
Translate complex topics into buyer-centric content and adapt for multiple formats.
Measure content performance and optimize programs across channels.

Skills

Content strategy

Storytelling

AI-enabled content

Stakeholder mgmt

Project mgmt

B2B marketing

Education

Bachelor's degree in Marketing

Tools

CMS platforms

AI tools

Job description

Collaborating with Product Marketing, Demand Gen, and Sales Enablement, you will leverage AI-powered tools and research to inform content plans, improve engagement, and drive revenue

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