Automation Sales Manager - Territory Growth & Equity

Formic; Detroit (MI); Remote; USD 110,000 - 145,000; Full time

Benefits offered by this job

Equity in Formic

Uncapped Commission Structure

Healthcare Coverage (BCBS & Unum)

Life Insurance & Disability

Employee Assistance Program (EAP)

Paid Parental Leave

401(k)

Home Office Stipend

Cell Phone Reimbursement

Flexible Time Off

Job summary

Formic in Detroit is hiring an Automation Sales Manager to drive revenue growth and expand market share. You will build a strategic territory plan, learn the regional manufacturing landscape, and foster relationships with manufacturers, integrators, and partners.

You will work with customers to evaluate automation opportunities, define requirements, and collaborate with Engineering and Solutions teams to develop concepts.

Qualifications

• Proven success in full-cycle B2B sales with consistent revenue attainment.
• Experience owning and growing a geographic territory independently.
• Demonstrated ability to proactively build pipeline in new or underpenetrated markets.
• Strong understanding of manufacturing operations and industrial buying processes.
• Ability to navigate multi-stakeholder buying committees and technical decision makers.
• Analytical mindset with the ability to quantify value and clearly communicate ROI.
• Proficiency with Salesforce or comparable CRM systems.
• Willingness and ability to travel up to approximately 75 percent within the assigned region.
• Comfort operating in a fast-growth environment with evolving processes and priorities.

Responsibilities

• Own and execute a regional territory strategy to drive pipeline growth and revenue attainment.
• Generate and qualify new business opportunities within SMB and mid-market manufacturing accounts.
• Lead consultative discovery conversations and on-site meetings with manufacturing decision makers.
• Develop tailored automation solutions in partnership with Solutions and Engineering teams.
• Advance opportunities through the full sales cycle from prospecting to contract execution.
• Build and maintain executive-level relationships across plant, operations, and ownership stakeholders.
• Represent Formic at industry events and trade shows to expand regional market presence.
• Maintain accurate CRM data, pipeline visibility, and forecast accuracy.
• Analyze regional manufacturing trends, competitor activity, and buyer dynamics to refine territory strategy.

Skills

Full-cycle B2B sales

Territory ownership

Pipeline development

Manufacturing operations understanding

Multi-stakeholder buying

ROI communication

Salesforce CRM

Travel up to 75%+

Fast-growth environment adaptability

Tools

Salesforce CRM

Job description

Formic in Detroit is hiring an Automation Sales Manager to drive revenue growth and expand market share. You will build a strategic territory plan, learn the regional manufacturing landscape, and foster relationships with manufacturers, integrators, and partners.

You will work with customers to evaluate automation opportunities, define requirements, and collaborate with Engineering and Solutions teams to develop concepts.