AI-Powered ABM Campaign Lead for Enterprise (Remote)

ShipBob, Inc.; Columbia (SC); Remote; USD 120,000 - 160,000; Full time

Benefits offered by this job

Medical, Dental, Vision & Basic Life

Paid Holidays & Flexible Time Off

Discretionary bonus plan

Job summary

ShipBob, Inc. is hiring a Campaign Manager (ABM) to drive pipeline creation through AI-powered, account-based marketing targeting Enterprise and Tier 1 accounts.

You will design and execute coordinated ABM plays across email, digital, events, gifting, and content, leveraging AI-driven account intelligence to time and personalize engages. You will brief cross-functional teams, collaborate with Sales, and own testing to validate audiences, messaging, and tactics, measuring impact on engagement and

Qualifications

• 8 years of professional experience in demand generation and account-based marketing.
• Demonstrated track record executing demand gen campaigns that drive pipeline.
• AI/LLM fluency and prompt engineering skills for account data insights.
• Sound analytical and experimentation discipline.

Responsibilities

• Design and execute ABM activations spanning email, digital, events, gifting, and content.
• Collaborate with Product Marketing, Content, Paid, Events, Marketing Automation, Partnerships, and Sales.
• Measure pipeline impact and iterate based on data and field feedback.
• Own a disciplined testing roadmap for new audiences, messaging, and tactics.

Skills

Demand gen & ABM

Campaign execution

AI/LLM fluency

Experimentation

ABM platforms

HubSpot & Salesforce

Communication

Sales operations

Tools

6sense

Demandbase

Job description

ShipBob, Inc. is hiring a Campaign Manager (ABM) to drive pipeline creation through AI-powered, account-based marketing targeting Enterprise and Tier 1 accounts.

You will design and execute coordinated ABM plays across email, digital, events, gifting, and content, leveraging AI-driven account intelligence to time and personalize engages. You will brief cross-functional teams, collaborate with Sales, and own testing to validate audiences, messaging, and tactics, measuring impact on engagement and