AI-Powered ABM Campaign Lead

ShipBob, Inc.; Atlanta (GA); Remote; USD 114,000 - 135,000; Full time

Benefits offered by this job

Medical, Dental, Vision & Basic Life

Paid Maternity/Parental Leave

Paid Holidays & Flexible Time Off

Paid Sick Leave

Wellness Days

401K Match

Comprehensive Benefits Package

Job summary

ShipBob, Inc. is seeking an experienced Campaign Manager (ABM) to drive pipeline through AI-powered, account-based marketing targeting Enterprise and Tier 1 accounts. You’ll design 1:1 and 1:few ABM plays, brief cross-functional teams, and measure impact across engagement and pipeline.

You will manage a disciplined testing roadmap, optimize timing and messaging, and ensure alignment with Sales, RevOps, and Marketing. This is a hands-on role reporting to the Director of Digital Marketing.

Qualifications

• 8 years of professional experience in demand generation and account-based marketing.
• Proven track record executing ABM programs that drive pipeline and revenue.
• Familiarity with AI/LLM tools to inform strategy and messaging.

Responsibilities

• Design and execute 1:1 and 1:few ABM programs across channels.
• Lead cross-functional briefs and timelines with Product Marketing, Content, Paid, Events, and Sales.
• Own testing roadmap and measure engagement, pipeline influence, and causal impact.
• Build and maintain AI-powered account dossiers for Enterprise and Tier 1 accounts.
• Collaborate with Sales to align account priorities and buying committee dynamics.

Skills

Demand generation

ABM campaigns

AI/LLM fluency

Prompt engineering

HubSpot

Salesforce

Tools

6sense

Demandbase

Job description

ShipBob, Inc. is seeking an experienced Campaign Manager (ABM) to drive pipeline through AI-powered, account-based marketing targeting Enterprise and Tier 1 accounts. You’ll design 1:1 and 1:few ABM plays, brief cross-functional teams, and measure impact across engagement and pipeline.

You will manage a disciplined testing roadmap, optimize timing and messaging, and ensure alignment with Sales, RevOps, and Marketing. This is a hands-on role reporting to the Director of Digital Marketing.