AI-Driven Marketing Operations Lead

Meta

Menlo Park, New York (CA, NY)

On-site

USD 120,000 - 170,000

Full time

9 days ago

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Job summary

The Business Marketing Group seeks a Marketing Operations Manager who runs campaigns in an AI-first way, bringing deep expertise in marketing execution platforms and the AI skills to automate work. You will own execution standards at scale, maintaining quality and driving measurable impact in a fast‑paced marketing environment.

The ideal candidate has a track record of replacing manual workflows with AI, delivering time and cost savings while maintaining quality.

Qualifications

  • 6+ years in marketing operations, campaign management, or marketing automation.
  • Hands-on build in at least two digital channels (email, paid social, in‑product messaging, web, SEM/display) with expert depth in at least one platform.
  • Demonstrated use of AI to produce real marketing work output with measurable impact.
  • Hands-on experience building and evaluating AI agents or LLM workflows.
  • Experience owning campaign execution at portfolio scale with QA and trade‑offs.
  • Experience scaling impact through standards and enablement.
  • Bachelor's Degree or equivalent in digital marketing.
  • Ability to integrate AI tools to optimize workflows.
  • Experience supporting B2B marketing or high‑volume audiences globally.
  • Experience leading the transition from manual to automated workflows.
  • Ongoing AI skill development and staying current with AI tech.
  • Experience connecting AI tools to marketing systems via APIs/integrations.
  • SQL fluency or comparable data skills.
  • Comfort working in ambiguity; writing standards where none exist yet.
  • Experience with responsible AI practices (risk, bias, quality).

Skills

Marketing ops
Campaign mgmt
Marketing automation
AI automation
APIs & integrations
SQL skills
Ambiguity tolerance

Education

Bachelor's Degree in digital marketing

Tools

Salesforce Marketing Cloud
Marketo
HubSpot
Adobe Marketing Cloud

Job description

The Business Marketing Group seeks a Marketing Operations Manager who runs campaigns in an AI-first way, bringing deep expertise in marketing execution platforms and the AI skills to automate work. You will own execution standards at scale, maintaining quality and driving measurable impact in a fast‑paced marketing environment.

The ideal candidate has a track record of replacing manual workflows with AI, delivering time and cost savings while maintaining quality.

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