AI-Driven ABM Campaign Manager (Remote)

ShipBob, Inc.; Clayton (NC); Remoto; USD 120.000 - 160.000; Tempo pieno

Vantaggi offerti da questo lavoro

Medical, Dental, Vision Insurance

Paid Holidays

Flexible Time Off

Descrizione del lavoro

ShipBob, Inc. is seeking a Campaign Manager (ABM) to drive pipeline through AI-powered account-based marketing targeting Enterprise and Tier 1 accounts. You'll design coordinated activations across email, digital, events, gifting, and content, briefing Product Marketing, Content, Paid, Events, and Sales.

You will map buying committees, track progress, and iterate campaigns based on data, with a focus on measurable pipeline impact and close collaboration with RevOps.

Competenze

• 8 years of professional experience in demand generation and ABM.
• AI/LLM fluency and prompt engineering for actionable insights.
• Proven track record driving pipeline through ABM campaigns.
• Experience with ABM platforms (6sense, Demandbase) and CRM integration.

Mansioni

• Design and execute coordinated ABM activations across channels.
• Leverage AI-powered account intelligence to personalize plays.
• Brief cross-functional teams and coordinate launches.
• Measure pipeline impact and optimize based on data.
• Manage budgets, timelines, and partner with Sales and RevOps.
• Develop and maintain testing roadmap for audiences and messages.
• Document playbooks and share learnings.

Conoscenze

Demand generation

Account-based marketing

ABM strategy

AI / prompt engineering

Data analysis

Cross-functional collaboration

Communication

Sales ops understanding

Strumenti

6sense

Demandbase

HubSpot

Salesforce

Marketing automation tools

Descrizione del lavoro

ShipBob, Inc. is seeking a Campaign Manager (ABM) to drive pipeline through AI-powered account-based marketing targeting Enterprise and Tier 1 accounts. You'll design coordinated activations across email, digital, events, gifting, and content, briefing Product Marketing, Content, Paid, Events, and Sales.

You will map buying committees, track progress, and iterate campaigns based on data, with a focus on measurable pipeline impact and close collaboration with RevOps.