AI-Driven ABM Campaign Manager for Enterprise

ShipBob, Inc.; Providence (RI); Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Medical, Dental, Vision & Basic Life

Paid Holidays & Flexible Time Off

Discretionary bonus plan

Job summary

ShipBob, Inc. is seeking a Campaign Manager (ABM) to drive enterprise pipeline through AI-powered, account-based marketing. You will design 1:1 and 1:few ABM plays, orchestrate multi-channel activations, and brief cross-functional teams to scale high-priority accounts.

You’ll own a disciplined testing roadmap, leverage first- and third-party intent data, and partner with Sales to map buying committees and move deals forward. Reports to the Director, Digital Marketing and works remotely in the US.

Qualifications

• 8 years of professional experience in demand generation and account-based marketing.
• Track record executing demand gen campaigns that drive pipeline.
• AI/LLM fluency and prompt engineering for account data insights.
• Analytical discipline with hypothesis testing and metrics.
• ABM platform expertise (6sense, Demandbase or similar).
• Marketing automation and CRM fluency with HubSpot and Salesforce.
• Excellent written and verbal communication.
• Sales operations knowledge including lead-to-account mapping.

Responsibilities

• Design and execute ABM plays across email, digital, events, gifting and content.
• Brief cross-functional teams and drive execution to impact pipeline.
• Use AI to inform play timing, personalization and engagement.
• Measure performance and iterate based on data and field feedback.
• Collaborate with Sales, AE/BDR pods to map priorities and accelerate deals.
• Maintain testing roadmap for audiences, messages, and offers.
• Build and share playbooks and learnings across the team.

Skills

Demand generation

ABM marketing

AI/LLM fluency

Analytics and experiments

ABM platforms

Marketing automation

CRM fluency

Communication

Tools

HubSpot

Salesforce

6sense

Demandbase

Job description

ShipBob, Inc. is seeking a Campaign Manager (ABM) to drive enterprise pipeline through AI-powered, account-based marketing. You will design 1:1 and 1:few ABM plays, orchestrate multi-channel activations, and brief cross-functional teams to scale high-priority accounts.

You’ll own a disciplined testing roadmap, leverage first- and third-party intent data, and partner with Sales to map buying committees and move deals forward. Reports to the Director, Digital Marketing and works remotely in the US.