AI-Driven ABM Campaign Manager for Enterprise

ShipBob, Inc.; Baton Rouge (LA); Remote; USD 114,000 - 135,000; Full time

Benefits offered by this job

Medical, Dental, Vision

Parental leave

Holidays & PTO

Sick leave

Wellness days

401K match

Comprehensive benefits

Job summary

ShipBob, Inc. is seeking a Campaign Manager (ABM) to lead enterprise ABM programs, leveraging AI-powered intelligence to drive pipeline across 1:1 and 1:few plays. You will partner with Sales, Product Marketing, Content, and Paid teams to craft timely, personalized engagements and measure impact.

The role emphasizes owning a disciplined testing roadmap, optimizing for engagement and pipeline, and scaling successful plays across channels while collaborating with RevOps and intelligence teams.

Qualifications

• 8+ years in demand generation and ABM
• Hands-on campaign funnel management
• AI/LLM prompt engineering skills
• Analytical discipline with test design and metrics
• Cross-functional collaboration across marketing and sales

Responsibilities

• Identify and map buying committees for target accounts
• Design and execute 1:1 and 1:few ABM plays
• Manage budgets, timelines and delivery quality
• Coordinate across Product Marketing, Content, Paid, Events and Sales
• Own testing roadmap to optimize audiences and messages
• Build ABM playbooks and dashboards
• Measure pipeline sourced/influenced and outcomes

Skills

Demand generation

ABM program design

AI/LLM fluency

Analytical mindset

Cross-functional collaboration

Written and verbal communication

Tools

6sense/Demandbase or similar ABM platform

HubSpot

Salesforce

Job description

ShipBob, Inc. is seeking a Campaign Manager (ABM) to lead enterprise ABM programs, leveraging AI-powered intelligence to drive pipeline across 1:1 and 1:few plays. You will partner with Sales, Product Marketing, Content, and Paid teams to craft timely, personalized engagements and measure impact.

The role emphasizes owning a disciplined testing roadmap, optimizing for engagement and pipeline, and scaling successful plays across channels while collaborating with RevOps and intelligence teams.