ABM Campaign Manager: AI-Powered Enterprise Growth

ShipBob, Inc.; Kentucky; Remote; USD 110,000 - 170,000; Full time

Benefits offered by this job

Medical, Dental, Vision & Basic Life

Paid Holidays & Flexible Time Off

Job summary

ShipBob, Inc. is seeking a Campaign Manager (ABM) to drive enterprise pipeline through AI-powered, account-based marketing. You will design 1:1 and 1:few ABM plays, leverage living dossiers, and coordinate across Product Marketing, Content, Paid, Events, and Sales to accelerate deals.

Lead a disciplined testing roadmap, track engagement and pipeline impact, and partner with Sales AE/BDR pods. Join a high-performance culture under the Director of Digital Marketing.

Qualifications

• 8 years of professional experience in demand generation and account-based marketing.
• AI/LLM fluency and prompt engineering skills to extract actionable insights from account data.
• Sound analytical and experimentation discipline with hypotheses, tests, and metrics.
• ABM platform expertise with 6sense, Demandbase, or similar for account-level segmentation and activation.
• Marketing automation and CRM fluency—HubSpot and Salesforce—for campaign objects, audiences, and reporting.
• Excellent written and verbal communication.

Responsibilities

• Design and execute coordinated ABM activations spanning email, digital, events, gifting, and content.
• Brief cross-functional teams (Product Marketing, Content, Paid, Events, Marketing Automation, Partnerships, Sales), drive execution, measure pipeline impact, and iterate based on data.
• Work with Sales teams and AE + BDR pods to map buying committee dynamics and scale successful plays.
• Own a disciplined testing roadmap to validate new audiences, messaging, and tactics, and measure engagement and pipeline impact.
• Document playbooks and share learnings across the team.

Skills

Demand generation

ABM strategy

AI/LLM fluency

Analytics & experimentation

ABM platforms (6sense/Demandbase)

CRM & Marketing Automation (HubSpot/SF

Excellent communication

Tools

HubSpot

Salesforce

Job description

ShipBob, Inc. is seeking a Campaign Manager (ABM) to drive enterprise pipeline through AI-powered, account-based marketing. You will design 1:1 and 1:few ABM plays, leverage living dossiers, and coordinate across Product Marketing, Content, Paid, Events, and Sales to accelerate deals.

Lead a disciplined testing roadmap, track engagement and pipeline impact, and partner with Sales AE/BDR pods. Join a high-performance culture under the Director of Digital Marketing.