ABM Campaign Leader - AI-Driven Enterprise Growth
ShipBob, Inc.
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Benefits offered by this job
Job summary
ShipBob, Inc. is seeking a Campaign Manager (ABM) to architect and execute AI-powered, 1:1 and 1:few ABM programs targeting Enterprise and Tier 1 accounts. You will design account briefs, map buying committees, and coordinate cross-functional launches across email, paid media, events, and gifting.
You will own testing roadmaps, measure pipeline impact, and iterate playbooks with RevOps and Sales. A strong background in ABM platforms (6sense/Demandbase) and CRM tools (HubSpot/Salesforce) is
Qualifications
- 8+ years of professional experience in demand generation and account-based marketing.
- Hands-on experience designing and executing ABM programs that drive pipeline and influence deals.
- Fluency with AI/LLM, prompt engineering, and extracting actionable insights from data.
- Strong analytics, experimentation discipline, and understanding of engagement vs. pipeline impact.
- Experience with ABM platforms (6sense, Demandbase) and CRM systems (HubSpot, Salesforce).
Responsibilities
- Design and execute 1:1 and 1:few ABM plays across channels.
- Lead cross-functional briefs with Product Marketing, Content, Paid, Events, and Sales.
- Own budgets, timelines, and measurement of pipeline impact and engagement.
- Build and optimize a disciplined ABM testing roadmap and playbooks.
Skills
Tools
Job description
ShipBob, Inc. is seeking a Campaign Manager (ABM) to architect and execute AI-powered, 1:1 and 1:few ABM programs targeting Enterprise and Tier 1 accounts. You will design account briefs, map buying committees, and coordinate cross-functional launches across email, paid media, events, and gifting.
You will own testing roadmaps, measure pipeline impact, and iterate playbooks with RevOps and Sales. A strong background in ABM platforms (6sense/Demandbase) and CRM tools (HubSpot/Salesforce) is
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