VP, Digital Acquisition & Growth (Emerging Affluent)

HSBC Global Services Limited; Singapore; On-site; SGD 100,000 - 150,000; Full time

Job summary

A leading financial services firm in Singapore is looking for a VP, Digital Acquisition Marketing. This role involves developing and executing marketing strategies to enhance customer acquisition for the Emerging Affluent segment through various channels. Ideal candidates will possess over 10 years of experience in marketing within financial services, showcasing strong analytical skills and the ability to lead innovative campaigns. The firm values inclusivity and offers professional growth opportunities.

Benefits

Continuous professional development

Flexible working opportunities

Qualifications

• Minimum 10-12 years experience in financial services or performance marketing.
• Proven ability to lead marketing initiatives and campaigns.
• Experience in data-driven marketing strategies.

Responsibilities

• Develop and implement marketing strategies for the Emerging Affluent segment.
• Manage campaigns across various channels focusing on customer acquisition.
• Track and analyze campaign performance using measurement tools.

Skills

Full funnel marketing expertise

Analytical skills

Creative and innovative thinking

Relationship management

Digital and social marketing knowledge

Education

Degree in finance, analytics, or business studies

Job description

A leading financial services firm in Singapore is looking for a VP, Digital Acquisition Marketing. This role involves developing and executing marketing strategies to enhance customer acquisition for the Emerging Affluent segment through various channels. Ideal candidates will possess over 10 years of experience in marketing within financial services, showcasing strong analytical skills and the ability to lead innovative campaigns. The firm values inclusivity and offers professional growth opportunities.