TikTok and Livestream Account Manager

AUDREY GLOBAL PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A growing local Singaporean brand seeks a TikTok and Livestream Account Manager to manage their TikTok channel and livestream shopping events. This role involves creating engaging content, monitoring performance metrics, and collaborating with various teams to drive sales. The successful candidate will possess proven experience managing TikTok accounts, excellent communication skills, and a detail-oriented mindset. Flexible working arrangements and competitive remuneration package offered.

Benefits

Flexible working arrangements

Competitive remuneration package

Career growth potential

Qualifications

• Proven experience with TikTok accounts and livestream sessions in e-commerce or retail.
• Strong understanding of the TikTok platform and trending content formats.
• Excellent communication and presentation skills.

Responsibilities

• Manage daily TikTok content and livestreams effectively.
• Host and coordinate regular livestream shopping events to drive sales.
• Monitor performance metrics and optimize content strategies.

Skills

Managing TikTok accounts

Content creation

Interpersonal communication

Market research

Job description

Role Overview

As our TikTok and Livestream Account Manager, you will manage and grow our TikTok channel and livestream shopping sessions. You will create engaging, authentic, and entertaining content that resonates with our local Singaporean audience, showcasing our diverse range of homeware and kitchenware products effectively.

Key Responsibilities

Account Management

• Plan, schedule, and manage daily TikTok content and livestreams.
• Respond proactively to comments, messages, and customer inquiries to maintain excellent engagement.

Content Creation

• Develop creative video ideas, scripts, and storyboards that highlight product features, benefits, and practical uses.
• Create engaging short-form videos tailored to TikTok's unique style and trends, ensuring content aligns with brand identity.

Livestream Sales & Engagement

• Host and coordinate livestream shopping events regularly, demonstrating products clearly and persuasively to drive sales.
• Develop strategies to boost viewer participation, engagement, and conversions during livestream events.
• Provide real-time product information and promptly address viewer questions to facilitate purchasing decisions.

Analytics & Optimization

• Monitor performance metrics such as views, likes, followers, engagement rate, livestream attendance, and sales conversion.
• Regularly analyse account performance and generate insights to optimise content and strategy.

Collaboration & Coordination

• Work closely with marketing, merchandising, and customer support teams to align TikTok content with promotional campaigns, product launches, and inventory availability.
• Collaborate with influencers and brand ambassadors to expand reach and credibility.

Market Research

• Keep abreast of TikTok trends, competitors' strategies, and local market preferences to continuously enhance our social media presence.
• Recommend new product ideas based on audience feedback and emerging market trends.

Qualifications & Requirements

• Proven experience managing TikTok accounts and livestream sessions, preferably in e-commerce, homeware, kitchenware, or lifestyle retail.
• Strong understanding of the TikTok platform, algorithm, and trending content formats.
• Excellent communication, interpersonal, and presentation skills.
• Charismatic, confident on-camera presence and natural storytelling ability.
• Proactive, creative, detail-oriented, and able to thrive in a fast-paced environment.
• Fluency in English (additional proficiency in Mandarin, Malay, or Tamil would be advantageous but not essential).

Why Join Us

• Opportunity to shape the voice and social media presence of a growing local Singaporean brand.
• Flexible working arrangements with opportunities for creative freedom.
• Competitive remuneration package and incentives tied to account growth and sales performance.
• A collaborative and supportive working environment with career growth potential.

Location

Singapore

Employment Type

Full-Time