Senior Resort Marketing Lead: MICE, F&B & Hotels

Resorts World at Sentosa Pte Ltd; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A premier integrated resort in Singapore seeks an experienced Assistant Manager/Senior Executive to drive marketing strategies and campaigns for its non-attractions business units. The role involves developing integrated marketing strategies, executing multi-channel campaigns, utilizing market insights for improvements, and managing budgets to ensure strong ROI. Ideal candidates will have 3-6 years in marketing, especially within tourism, and possess strong analytical and communication skills. This is a chance to impact brand perception and elevate visitorship for F&B, Hotels, and other sectors.

Qualifications

• Minimum 3-6 years of marketing experience.
• Strong knowledge and relevant experience in tourism industry and/or destination marketing.

Responsibilities

• Support the development of marketing strategies and integrated campaigns.
• Support the development and execution of multi-channel marketing campaigns.
• Contribute to the creative conceptualization process for campaigns.
• Analyze market trends and consumer behaviors.
• Collaborate on pricing strategies and recommended promotions.
• Manage and optimize the marketing budget.

Skills

Analytical skills

Communication skills

Interpersonal skills

Negotiation skills

Project management skills

Creative problem solving

Job description

A premier integrated resort in Singapore seeks an experienced Assistant Manager/Senior Executive to drive marketing strategies and campaigns for its non-attractions business units. The role involves developing integrated marketing strategies, executing multi-channel campaigns, utilizing market insights for improvements, and managing budgets to ensure strong ROI. Ideal candidates will have 3-6 years in marketing, especially within tourism, and possess strong analytical and communication skills. This is a chance to impact brand perception and elevate visitorship for F&B, Hotels, and other sectors.