Senior Product Marketing Manager, Ads Marketing - Singapore

GOOGLE ASIA PACIFIC PTE. LTD.; Singapore; On-site; SGD 110,000 - 150,000; Full time

Job summary

A global technology leader in Singapore is seeking a Marketing Manager to lead product marketing strategies. The successful candidate will drive regional campaigns and oversee project execution, collaborating with cross-functional teams, including sales and communications. Applicants should have a Bachelor’s degree, 9 years of relevant marketing experience, and at least 2 years of team management. Strong skills in product marketing and project management are essential. This role offers a unique opportunity to impact a major player in the tech industry.

Qualifications

• 9 years of experience in marketing, working across one or more marketing fields.
• 2 years of experience in managing people or teams.

Responsibilities

• Lead the strategy and execution of regional programs and campaigns.
• Drive project management and improve impact across teams.
• Serve as the primary regional marketing liaison for product launches.

Skills

Competitive Analysis

Budgets

Video Advertising

Product Marketing

Brand Marketing

Marketing Strategy

Project Management

Corporate Communications

Education

Bachelor’s degree or equivalent practical experience

Job description

Roles & Responsibilities

Product area

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world’s problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Job description

Whether you’re on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product’s journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross‑functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you’ll be involved with product marketing strategy from beginning to end.

Job responsibilities

• Lead the strategy and execution of programs, including Asia‑Pacific (APAC) events (e.g., Google Marketing Live, YouTube Brandcast), campaigns and programs.
• Drive regional project management, orchestrating timelines, budgets, and stakeholder communications across Global, Regional, and Local market teams to improve the impact and reduce duplication.
• Guide the content operations workflow, serve as the bridge between Global Marketing and Asia‑Pacific (APAC) Country Marketing.
• Establish and maintain collaborative partnerships with cross‑functional teams, including Go‑to‑Market (GTM), Business, and Communications.
• Serve as the primary regional marketing liaison for ad product launches and updates, ensuring consistent messaging and coordination across Google’s global, regional, and local offices.

Minimum qualifications

• Bachelor’s degree or equivalent practical experience.
• 9 years of experience in marketing, working across one or more marketing fields (e.g., growth, product marketing, brand marketing, social).
• 2 years of experience in managing people or teams.

Preferred qualifications

• Experience in working with YouTube, the Creator ecosystem, or video advertising platforms.
• Experience in managing flagship events, from concept to execution, including executive stakeholder management.
• Experience with project management, in a regional or multi‑market environment.
• Excellent organizational skills, with the ability to navigate ambiguity in a changing organization.

Tell employers what skills you have

• Competitive Analysis
• Budgets
• Video Advertising
• Product Marketing
• Brand Marketing
• Marketing Strategy
• Translating
• Investigation
• Transparency
• Strategy
• Project Management
• Adsense
• Product Development
• Bridge
• Rehabilitation
• Corporate Communications