Senior Paid Ads Lead: Strategy & ROI Growth

MEDIAPLUS DIGITAL PTE. LTD.; Singapore; Hybrid; SGD 60,000 - 80,000; Full time

Job summary

A strategic digital marketing firm in Singapore is seeking a Lead Paid Ads Specialist. Responsibilities include leading the paid ads team, developing media strategies, and managing campaign budgets. The ideal candidate should possess a Bachelor's degree and have at least 2-3 years of experience in paid advertising leadership. Key skills include Google Ads, performance marketing, and strong analytical abilities. The company offers benefits including performance bonuses and an alternative work-from-home schedule.

Benefits

Annual salary review

Performance bonus

Annual & Medical Leave

Healthcare benefits

Transport Claim

Meal Claim

Birthday voucher

Alternative work-from-home schedule

Qualifications

• 2-3 years of working experience in paid advertising.
• Proven leadership experience in campaign management.
• Strong analytical skills with the ability to derive insights from data.

Responsibilities

• Lead the paid ads team to align with business objectives.
• Develop and execute paid media strategies to maximize ROI.
• Oversee the creation and optimization of ad creatives.

Skills

Google Ads

Performance Marketing

Google Analytics

Google Tag Manager

Facebook Ads Manager

Education

Bachelor’s degree in Marketing, Advertising, Business, or related field

Tools

Google Ads

Meta Ads Manager

Excel

PowerPoint

Word

Job description

A strategic digital marketing firm in Singapore is seeking a Lead Paid Ads Specialist. Responsibilities include leading the paid ads team, developing media strategies, and managing campaign budgets. The ideal candidate should possess a Bachelor's degree and have at least 2-3 years of experience in paid advertising leadership. Key skills include Google Ads, performance marketing, and strong analytical abilities. The company offers benefits including performance bonuses and an alternative work-from-home schedule.