Senior Marketing Manager

Salt Digital Recruitment; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A global financial business in Singapore seeks a Senior Marketing Manager to lead and implement global marketing strategies. The role involves managing SEO, campaigns, and budgets while collaborating with various teams. Candidates should have a strong background in B2C marketing, communication skills in English and Mandarin, and familiarity with international financial regulations.

Qualifications

• Experience in the financial domain to grasp market nuances.
• Proven track record in managing B2C marketing activities.

Responsibilities

• Develop and execute global marketing strategies across markets.
• Manage aspects of marketing including SEO, campaigns, and social media.
• Plan budget allocation across channels and countries.
• Collaborate with various teams and external partners.
• Adapt strategies to local markets and oversee language translations.

Skills

Understanding global financial markets

Communication in English

Communication in Mandarin

Prior experience in B2C marketing

Job description

Overview

Growth is the main key pointer in this role. Join our client who is a global financial business as their Senior Marketing Manager. Working in a global arena, you will be empowered to take the global strategy and execute it in the respective markets. As the business is in a growing stage, there’s a lot for you to be exposed to. You will cover all aspects of marketing—from SEO, running campaigns, socials, websites, CRMs, etc.—for the growing markets. Budgeting will be part of your remit, whereby you will need to decide how to allocate or spend the budget across different channels and countries. You will work with teams such as compliance, marketing, CRM, editors, agencies, and more.

You will bring your expertise on how global market changes would impact the growing markets, enabling you to tailor marketing activities to different local markets. Understanding what needs to be translated for local languages will be covered in this role too.

Responsibilities

• Develop and execute global marketing strategies across markets
• Manage all aspects of marketing including SEO, campaigns, social media, websites, and CRMs
• Budget planning and allocation across channels and countries
• Collaborate with compliance, marketing, CRM teams, editors, agencies, and external partners
• Adapt strategies to local markets and oversee language translations as needed

What would you need?

• Being in the financial domain would help you understand the global financial market
• Ability to communicate in English and Mandarin
• Familiarity with different legislations in different countries
• Prior experience in managing B2C marketing activities for growing business

Click on APPLY if you are keen to know more.

CEI No: R1551057 / EA No: 07C3147

Salt is acting as an Employment Business in relation to this vacancy. Salt is acting as an Employment Agency in relation to this vacancy.

Job Information

• Job Reference: JO-2509-356481
• Salary: Negotiable
• Salary per: annum
• Job Duration:
• Job Start Date:
• Job Industries: Marketing
• Job Locations: Singapore
• Job Types: Permanent

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