Regional Digital Strategy Lead for SEA & Singapore

BLUE SINO LION COMMUNICATIONS PTE. LTD.; Singapore; On-site; SGD 70,000 - 100,000; Full time

Job summary

A leading communications agency in Singapore is seeking a Regional Digital Strategy Manager to develop strategic digital offerings for Chinese and Southeast Asian brands. This role involves leading comprehensive marketing strategies and innovative campaigns across the digital landscape. The ideal candidate will have 3-5 years of relevant experience in a 4A agency, strong analytical and storytelling skills, and proficiency in English. Knowledge of Mandarin is a plus. This position offers an exciting opportunity to shape impactful brand experiences.

Qualifications

• 3-5 years of experience in strategic planning or digital strategy within a 4A advertising agency.
• Hands-on understanding of digital and cultural nuances across SEA markets.
• Successful development of large-scale, multi-channel digital integrated campaigns.

Responsibilities

• Lead development of digital marketing strategies for brands.
• Design innovative campaigns that integrate various platforms.
• Analyze digital consumer media landscape and identify trends.
• Mentor cross-functional teams for successful campaign execution.
• Contribute to regional thought leadership and agency profile.

Skills

Strategic planning

Digital strategy

Analytical skills

Storytelling

Business acumen

Proficiency in English

Proficiency in Mandarin Chinese

Job description

A leading communications agency in Singapore is seeking a Regional Digital Strategy Manager to develop strategic digital offerings for Chinese and Southeast Asian brands. This role involves leading comprehensive marketing strategies and innovative campaigns across the digital landscape. The ideal candidate will have 3-5 years of relevant experience in a 4A agency, strong analytical and storytelling skills, and proficiency in English. Knowledge of Mandarin is a plus. This position offers an exciting opportunity to shape impactful brand experiences.