Public Relations Specialist

EASYVAN (SG) PTE. LTD.; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A leading logistics company in Singapore is seeking a Public Relations Specialist to manage media relations and enhance brand visibility. The ideal candidate will have 3 to 5 years of experience in PR or communications, strong writing skills, and a familiarity with Singapore’s media landscape. Responsibilities include pitching stories, developing media materials, and managing crisis communications. This is an opportunity to impact the company's public image and community engagement significantly.

Qualifications

• 3 to 5 years of PR or communications experience, with agency experience as a plus.
• Strong media pitching experience and familiarity with Singapore’s media landscape.
• Excellent writing skills for press materials and bylines.

Responsibilities

• Actively pitch stories to local media to secure coverage.
• Build relationships with key journalists and media stakeholders.
• Develop media materials like press releases and talking points.
• Manage media crisis communications.

Skills

Press Releases

Public Relations

Crisis Management

Media Relations

Storytelling

Writing

Social Media

Thought Leadership

Education

Bachelor’s degree in Public Relations, Communications, or Journalism

Job description

Roles & Responsibilities

What you’ll do

Media Relations & Story Development

• Actively pitch stories to local media to secure strong earned coverage across the different tier media outlets.
• Initiate and build strong long term relationships with key journalists, editors and media stakeholders.
• Develop compelling bylines, op eds, executive quotes, and thought leadership articles.
• Identify and craft Lalamove Driver Partner stories, profiling their experiences and contributions as part of ongoing PR storytelling opportunities.
• Prepare media materials including press releases, media kits, Q&A, talking points and briefing documents.

Corporate Communications, Crisis & Thought Leadership

• Strengthen Lalamove’s leadership visibility by identifying event speaking opportunities for the Managing Director and other key spokespersons.
• Drive the development of quarterly PR initiatives that align with business priorities and market opportunities.
• Support internal and executive communications, ensuring clear and consistent messaging across all channels.
• Handle media crisis management by developing timely statements, handling media enquiries, drafting holding messages and coordinating responses.

Brand & Social Presence

• Build and grow Lalamove’s LinkedIn presence by planning and producing content that enhances employer branding, corporate credibility and industry positioning.
• Work together with the Marketing team to ensure PR and social messaging align with the overall brand narrative.

CSR & Community Engagement

• Initiate and execute CSR initiatives, including partnerships, donation events and community driven campaigns.
• Identify meaningful story angles that amplify Lalamove’s social impact and community contributions.

Stakeholder Engagement & Media Monitoring and Reporting

• Work closely with the Corporate Governance team and other internal stakeholders to support communication needs and ensure alignment on key PR matters.
• Manage PR reporting, including media monitoring, sentiment analysis, coverage tracking and compiling performance reports for internal review.

What we seek

• Bachelor’s degree in Public Relations, Communications, Journalism or a related discipline. 3 to 5 years of PR or communications experience (agency experience is a plus). Strong media pitching experience and familiarity with Singapore’s media landscape.
• Excellent writing skills – capable of producing bylines, profiles, speeches and press materials.
• Ability to build and maintain strong media relationships.
• Proactive, detail oriented and comfortable managing multiple projects in a fast paced environment.
• Crisis communication experience is beneficial.

Preferred Qualities

• Self-starter with strong initiative and creativity.
• Collaborative team player with excellent stakeholder management.
• Strong storytelling instincts and keen news sense.
• Passionate about community engagement and authentic human stories.

Tell employers what skills you have

• Press Releases
• Producing
• Corporate Governance
• Advertising
• Social Media
• Thought Leadership
• Public Relations
• Journalism
• Talking Points
• Writing
• Publications
• Crisis Management
• Team Player
• Storytelling
• Crisis Communication and Media Management
• LinkedIn
• Writing Skills
• Media Relations
• Brand Awareness