Marketing Lead

Success Human Resource Centre Pte Ltd.; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A prominent HR consultancy in Singapore is seeking a skilled marketing professional to develop and execute marketing strategies. The role requires a Bachelor’s degree and proven experience in digital marketing. Responsibilities include leading initiatives to drive enrolment, managing media relations, and overseeing content creation. Exceptional communication skills in English and Mandarin are essential. Attractive salary up to $6,000 plus AWS is offered.

Qualifications

• Bachelor's degree in Marketing, Business Management, or a related field.
• Proven experience in digital and social media marketing.
• Proficient in tools like Google Ads, Facebook Ads, and Google Analytics.

Responsibilities

• Develop and execute integrated marketing strategies aligned with organizational goals.
• Lead marketing initiatives and digital campaigns to drive enrolment.
• Manage public and media relations and oversee content creation.

Skills

Digital marketing experience

Project management

Excellent communication skills

Education

Bachelor’s degree in Marketing or related field

Tools

Google Ads

Facebook Ads

LinkedIn Ads

Google Analytics

Job description

- Permanent
- Up to $6,000 + AWS
- Mon to Fri: 8.30am – 5.30pm
- Queenstown

Responsibilities:

• Develop and execute integrated marketing and communications strategies aligned with organisational goals.
• Lead program-specific marketing initiatives and digital campaigns to drive enrolment.
• Manage public and media relations, including media outreach and press coverage.
• Oversee content creation and ensure consistency across all marketing collaterals.
• Plan, manage, and optimise digital advertising campaigns (Google, Facebook, LinkedIn).
• Monitor and analyse marketing performance metrics; propose improvements based on data.
• Manage relationships with vendors and external partners.
• Collaborate with internal teams including sales (local and international) and academic departments.
• Support institute-led branding and recruitment events such as open houses, fairs, and graduation ceremonies.
• Take on ad-hoc projects as assigned by management.

Duration:

• Permanent

Working Hours:

• Mon to Fri: 8.30am – 5.30pm
• Up to $6,000 + AWS
  

Location:

• Queenstown

Requirements:

• Bachelor’s degree in Marketing, Business Management, or a related field.
• Proven experience in digital and social media marketing.
• Proficient in tools such as Google Ads, Facebook Ads, LinkedIn Ads, Google Analytics, and Search Console.
• Excellent written and verbal communication skills in English and Mandarin to liaise with native English & Chinese-speaking clients.
• Ability to manage multiple projects in a fast-paced environment.
• Prior experience in the education sector is an added advantage.

Interested applicants, kindly email your detailed resume (MS Wordformat is preferred):

Please ensure that applications sent through email areno bigger than 1Mb.
We thank all applicants for your interest but regret to inform that only shortlisted candidates would be notified.

Success Resource Centre Pte Ltd (EA License Number: 04C3201 )
160 Robinson Road, #13-07/08/09 SBF Center, Singapore 068914
T: 6337 3183| W:www.successhrc.com.sg

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