Marketing Executive (Tuas/Automotive/5 days work) Ref: JY

-; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading marketing firm in Singapore is looking for a Marketing Executive to manage marketing campaigns across various platforms and enhance brand awareness. The role involves strategic content creation for social media, event planning, and market research. The ideal candidate will have a degree in Marketing or Communication, 2-3 years of relevant experience, and a strong understanding of social media. This position offers opportunities for creative project management and collaboration within the marketing team.

Qualifications

• At least 2-3 years of experience in marketing communications or event executive role.
• Strong understanding and passion for social media and content creation.
• Resourceful and motivated.

Responsibilities

• Formulate and implement marketing plans across digital and offline platforms.
• Manage assigned marketing campaigns from planning to reporting.
• Create content for social media to increase brand awareness.
• Handle day-to-day management of all social accounts.
• Research market trends and customer analysis to inform marketing strategies.

Skills

Good communication and presentation skills

Understanding of social media platforms

Ability to manage multiple projects

Education

Degree or Diploma in Marketing or Communication

Tools

Canva

Da Vinci

Job description

• Formulation and implementation of the marketing plan across digital, offline and social platforms to drive awareness and leads generation
• Effectively project manage assigned marketing campaigns in their entirety - from planning, tracking and reporting on return on investment
• Strategize and create content across various social media channels to increase brand awareness (incl creating creative & copy), editing photography, gifs, short video editing, stickers, stories (live + designed/posted), filming of short videos
• Day to Day management of all social accounts including engaging consumers, responding to questions or complaints, and to promoting company initiatives through socials or digital communication channels
• Research on market trends, market opportunity, and competitor and target customer analysis to inform future value propositions
• Work closely with Sales Department and Group Marketing Department to conceptualize and manage events
• Create detailed proposals for events which include objectives, timeline, location, stakeholders involved, fiscal requirements and prepare budgetary recommendations
• Manage event processes and execution including but not limited to budgeting, registration, coordination and operations
• Evaluate success of executed marketing activities
• Participate in ad hoc projects as required

Requirements

• Degree or Diploma in Marketing, Communication or related fields
• Articulate with good communication and presentation skills
• Strong understanding and passion in the social media platforms and artwork creation software like Canva, Da vinci
• Resourceful, motivated with strong ability to manage multiple projects, timelines and deliverables
• At least 2-3 years of experience in marketing communications / event executive role