Marketing Executive

Consortium for Clinical Research and Innovation Singapore; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading fashion brand in Singapore is seeking a Marketing Executive to plan and execute digital marketing campaigns, including email and social media initiatives. The ideal candidate will have 1-3 years of experience in digital marketing within a fashion or lifestyle context, demonstrating strong fashion literacy and hands-on experience with email platforms and social media. This role offers the opportunity to collaborate closely with creative teams and engage in the full fashion marketing cycle, from product drops to brand storytelling.

Benefits

Exposure to full marketing cycle

Creative collaboration

Qualifications

• 1–3 years of experience in digital marketing or e‑commerce within a fashion or lifestyle brand.
• Strong fashion literacy, understanding of trends and styling.
• Hands‑on experience with email marketing platforms and social media.

Responsibilities

• Plan and execute email campaigns aligned with fashion calendars.
• Design and manage website pop-ups.
• Lead TikTok launches for new collections.

Skills

Digital marketing experience

Fashion literacy

Experience with email marketing platforms

Social media expertise, especially TikTok

Attention to detail

Job description

Marketing Executive

Plan, create, and execute email campaigns aligned with seasonal collections, product drops, and fashion calendars to drive engagement and sales.

Design and manage website pop‑ups that reflect current collections, key silhouettes, and brand‑led campaigns.

Lead TikTok launches for new collections and drops, including fashion‑focused content ideation, creation, posting, and performance tracking.

Manage website product drops, ensuring seamless launches that align with brand storytelling, styling, and visual direction.

Collaborate closely with the creative and design teams to produce visually compelling, on‑brand fashion content across digital channels.

Monitor campaign performance while balancing data insights with brand aesthetics and long‑term brand equity.

Requirements

• 1–3 years of experience in digital marketing or e‑commerce within a fashion or lifestyle brand.
• Strong fashion literacy, including an understanding of trends, styling, and how digital marketing supports brand positioning.
• Hands‑on experience with email marketing platforms, social media (especially TikTok), and website CMS in a fashion context.
• Strong visual taste and attention to detail, with the ability to uphold brand aesthetics across all touchpoints.
• Data‑informed yet brand‑led, with the ability to optimize campaigns without compromising visual identity.
• Ability to share examples of fashion or lifestyle content, campaigns, or launches you’ve worked on.

Why Join BunnyHill:

Be part of a fast‑growing fashion brand with a strong design perspective and distinct aesthetic.

Work closely with creative, styling, and marketing teams on end‑to‑end fashion campaigns and launches.

Gain exposure across the full fashion marketing cycle, from collection drops to brand storytelling.