Key Account Executive FMCG (Sales)

Unico Distribution Services; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A dynamic distribution company in Singapore is seeking a Key Account Executive (Sales) to manage high-value customer accounts. Your key responsibilities include supporting account management, building strong relationships, and collaborating with cross-functional teams to drive sales growth. The ideal candidate has a Diploma/Bachelor's degree and at least 2-3 years of relevant experience in FMCG, with strong analytical and communication skills. This role offers competitive compensation and opportunities for professional growth.

Benefits

Transport allowance

Qualifications

• Minimum 2-3 years of relevant experience in FMCG, preferably in account management roles.
• Proficient in MS Excel and PowerPoint.
• Able to work in a fast-paced environment.

Responsibilities

• Support end-to-end management of key accounts including planning and execution.
• Develop and maintain strong relationships with key buyers.
• Monitor sales performance and prepare monthly business reviews.
• Coordinate with internal departments for successful implementation of initiatives.

Skills

Analytical skills

Communication skills

Interpersonal skills

Attention to detail

Organizational skills

Proficiency in PowerPoint

Education

Diploma / Bachelor's Degree in Business or Marketing

Tools

MS Excel

PowerPoint

Nielsen/retail data familiarity

Job description

Employment Type: Full-Time

About the Role

We are looking for a dynamic and driven Key Account Executive (Sales) to grow our company's strategic and high‑value customer accounts. This role is critical in driving sales and profitable growth, ensuring customer satisfaction, and executing business plans with excellence. You will be at the forefront of building strong commercial partnerships and ensuring our products achieve visibility and velocity in the marketplace.

Key Responsibilities

Account Management

Support the end‑to‑end management of assigned key accounts, including sales planning, forecasting, promotions, and execution across all touchpoints.

Customer Relationship Building

Develop and maintain strong, trust‑based relationships with key buyers, category managers, and supply chain contacts. Regularly engage in category reviews and business meetings to champion our brand, products, and innovation pipeline.

Sales & Business Planning

Support development and implementation of business plans, promotional calendars and category reviews to drive account growth.

Cross‑Functional Collaboration

Coordinate closely with internal departments (e.g. Marketing, Supply Chain, Logistic, Finance) to deliver seamless service and ensure successful implementation of key initiatives.

Performance Monitoring & Reporting

Monitor sales performance, analyse sell‑in and sell‑out data, ROI on promotions, prepare monthly business reviews, and recommend actionable insights to optimize growth.

Stay updated with industry trends

Stay updated with industry trends, competitors' activities, and customer insights to proactively identify growth opportunities, propose innovative solutions, drive corrective action and share best practices.

Problem Solving & Execution Excellence

Proactively manage issues related to order fulfilment, stock availability, or trade disputes and ensure timely resolutions. Coordinate with Marketing and Sales Merchandisers to optimize shelf placement, POS materials, and displays across all assigned account. Support digital initiatives including e‑commerce feature campaigns, bundle offers, and marketplace strategies.

Requirements

• Diploma / Bachelor's Degree in Business, Marketing, or related field.
• Minimum 2‑3 years of relevant experience in FMCG, preferably in account management roles.
• Strong analytical, communication, and interpersonal skills.
• High attention to detail with good organizational skills.
• Proficient in MS Excel and PowerPoint; familiarity with Nielsen/retail data is an advantage.
• Able to work in a fast‑paced environment and manage multiple priorities.
• Proactive, resourceful, and results‑oriented mindset.
• Experience working with e‑commerce and supermarkets will be a strong plus.
• Own vehicle preferred with transport allowance provided.