Growth Marketing Lead

Ethos BeathChapman; Singapore; Hybrid; SGD 60,000 - 80,000; Full time

Job summary

A global events platform in Singapore seeks a Marketing Lead to drive brand recognition and ROI. You will develop and execute marketing strategies while managing a high-performing team. The ideal candidate has 5–10+ years of experience in Marketing roles within Web3, showcasing strong critical thinking and communication skills. This role offers flexible working arrangements and an attractive benefits package.

Benefits

Flexible working arrangements

Attractive benefits package

Dynamic, fast-paced environment

Qualifications

• 5–10+ years of experience in Marketing or Partnership roles within Web3.
• Strong commercial mindset focusing on growth and ROI.
• Proven ability to collaborate across diverse teams.

Responsibilities

• Develop and execute a growth-focused marketing strategy.
• Own and optimise key marketing channels.
• Launch and manage multi-channel campaigns for brand awareness.
• Build, manage, and mentor a high-performing marketing team.

Skills

Growth-oriented mindset

Strong communication skills

Critical thinking

Experience with social media

Detail-oriented

Job description

Job Details

Location: Singapore

Salary: SGD16000 per month

Job Type: Ref BH-24494-1

What’s in It for You?

• Flexible working arrangements
• Opportunity to be part of a dynamic, fast-paced and high-growth environment
• Attractive benefits package

Location

Singapore, Hong Kong, or Remote

About the Role

Our client, a global events platform within the FinTech ecosystem, is seeking a Marketing Lead to drive brand recognition, maximize reach, and optimize ROI. This role will own the end-to-end marketing strategy and execution.

Key Responsibilities

• Develop and execute a growth-focused marketing strategy aligned with brand voice, objectives and communications cadence
• Own and optimise key marketing channels including social media, performance marketing and marketing partnerships
• Launch and manage multi-channel campaigns that drive brand awareness, excitement and revenue growth
• Ensure high-quality execution and delivery across all marketing initiatives and campaigns
• Build, manage and mentor a high-performing team of marketing specialists
• Partner closely with internal stakeholders across Design, Sponsorship, Speakers, Community and Operations to deliver integrated campaigns
• Drive innovation within the marketing function through new tools, technologies and structured approaches
• Monitor industry trends, competitor activity, and emerging technologies across web3, AI and FinTech

Our Ideal Candidate

• 5–10+ years of experience in Marketing and/or Partnership roles within Web3.
• Strong commercial mindset with a clear focus on growth, ROI and impact
• Excellent critical thinking and problem-solving skills with a proactive approach
• Highly resilient, with the ability to manage competing priorities in fast-paced environments
• Strong writing and editing skills with exceptional attention to detail
• Strong communication skills and proven ability to collaborate cross-functionally with diverse internal teams.