Events & Catering, Sales Assistant Manager / Executive

MCBISTRO PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A catering service provider in Singapore is looking for an experienced individual to oversee catering sales and event management. This role requires a strong background in sales strategy and a deep understanding of client needs in the catering industry. The ideal candidate will have at least 2 years of experience, a relevant degree, and excellent organizational skills. Experience with e-commerce platforms and social media marketing is a plus. Competitive salary commensurate with experience.

Qualifications

• Minimum 2 years of working experience in catering or related field.
• Valid Basic Food Hygiene and Safety certification is an advantage.
• Knowledge of the catering sales strategy and revenue forecasting.

Responsibilities

• Develop strategy and action plans for catering sales.
• Manage niche and mass volume events.
• Engage in lead generation and sales conversion.

Skills

Sales strategy development

Client relationship management

Revenue forecasting

Event planning expertise

Interpersonal skills

Attention to detail

Education

Diploma or Bachelor's Degree in Food & Beverage Services

Hospitality Management

Tools

Microsoft Word

Microsoft Excel

Microsoft PowerPoint

Sales-CRM platforms

Job description

Responsibilities:

• Participate and be knowledgeable of catering budget, forecast, catering package and event financials (P&L)
• Sales driven to develop strategy, action plan, promotion and campaign related to e-commerce catering platform or assigned industry and client accounts
• Versatile / willing to be involved in Venue, MICE, Corporate (B2B / B2C), Social (birthday, wedding, and celebration), Festival (Pop-Ups), Marquee and Calendar events (F1, Airshow), Government (VITAL, GeBIZ) and related (Individual will be assigned / specialized in ONE or a combination)
• Scalable in approach to manage niche and mass volume events and flexible to adapt with low - mid - premium pricing and its catering offering, respectively
• Engage both reactive and proactive sales processes in lead generation, pipeline follow- up and sales conversion
• Focus on revenue growth with existing and new accounts
• Exceed in client relationship, engagement and hospitality
• Possess product knowledge and experience in event and catering
• Creative in concept and collaborative in engagement with catering and event partners to offer a diverse and holistic client experience
• Knowledgeable and keeps abreast of competitor Product, Price, Promotion, Place, People, Processes, physical evidence (website and social media monitoring)
• Develop a thorough understanding of clients’ needs and to be fully responsible and accountable to ensure smooth delivery of client and operational service / service recovery, respectively
• Work closely with service operations and culinary team to ensure completeness of all related admin and documentation (Event Orders, PO/DO, SOP, etc.)
• To be involved and supportive of service operations for VIP and unique events
• Oversee daily catering sales administration and associate/s, sales, business and operations meeting
• Any other ad-hoc duties as assigned by the Company

Requirements:

• Minimum 2 years of working experience in the related field is required for this position
• Candidate should ideally possess a Diploma or Bachelor's Degree in Food & Beverage Services, Hotel, Tourism, Hospitality and / or Event Management
• Valid Basic Food Hygiene and Safety (FHS) certification will be an advantage
• Knowledge, experience and ability to drive catering sales strategy, revenue forecasting, action plan, event P&L and to execute and manage indoor / outdoor catering events is necessary
• Sensitive to competitors market positioning
• Positive sales attitude, aptitude, strong interpersonal and communications skills
• Excellent organization, administrative skills and with attention to detail
• Catering e-commerce platform and a flair for social media (IG, FB, TIKTOK) will be an advantage
• Good and reliable vendor / partner contacts for F&B catering will be a benefit
• Proficient in MS software (WORD, EXCEL, PPT) and comfortable working with e-commerce and Sales - CRM platforms, where applicable
• Willing to upskill and adapt to change by participating in in-house / external training, where available (eg. Sales & Marketing, Halal Certification Conditions)

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