DTC Email Marketer: Automations & Personalization

Plaud; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A forward-thinking AI company in Singapore seeks an Email Marketing Specialist to lead email campaigns for direct-to-consumer brands. The role demands managing email marketing strategies, optimizing customer engagement, and analyzing data for performance. Ideal candidates will hold a relevant degree and possess 1-3 years experience in email marketing, specifically within the e-commerce sector. Strong analytical skills and familiarity with email platforms like Klaviyo are essential.

Benefits

Market-competitive compensation

Career development opportunities

Creative work atmosphere

Qualifications

• 1–3 years of hands-on experience in Email Marketing or Lifecycle Marketing.
• Proficiency in email service providers like Klaviyo, Mailchimp, or Braze.
• Excellent analytical skills with a data-driven mindset.

Responsibilities

• Manage end-to-end email marketing campaigns including promotions and launches.
• Design and optimize automated marketing flows for customer engagement.
• Establish and run A/B testing programs to improve performance.

Skills

Email Marketing

Data Analysis

Project Management

Customer Segmentation

A/B Testing

Education

Bachelor’s degree in Marketing, Business, or Communications

Tools

Klaviyo

Mailchimp

Google Analytics

Job description

A forward-thinking AI company in Singapore seeks an Email Marketing Specialist to lead email campaigns for direct-to-consumer brands. The role demands managing email marketing strategies, optimizing customer engagement, and analyzing data for performance. Ideal candidates will hold a relevant degree and possess 1-3 years experience in email marketing, specifically within the e-commerce sector. Strong analytical skills and familiarity with email platforms like Klaviyo are essential.