Deputy Manager, Sales & Marketing

ORITA SINCLAIR COLLEGE PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A private education institution in Singapore is seeking a Deputy Manager/Manager for Sales & Marketing. This role is critical in driving student recruitment and shaping growth strategies. Responsibilities include managing admissions, coaching a diverse team, executing marketing initiatives, and ensuring compliance with regulatory standards. The ideal candidate will have extensive experience in education sales or marketing, a proven track record in meeting recruitment targets, and strong organizational skills, alongside opportunities for performance-based progression.

Benefits

Performance-based incentives

Career progression opportunities

Qualifications

• Proven ability to meet enrolment or revenue targets.
• Experience managing teams and external partners in education.
• Exposure to overseas recruitment markets, preferably in China or Southeast Asia.

Responsibilities

• Deliver annual student recruitment targets across various programs.
• Manage admissions and marketing functions to optimize enrolment outcomes.
• Lead and coach a multidisciplinary team to enhance performance.
• Execute overseas recruitment activities and manage education agent relationships.
• Oversee digital marketing campaigns and budget utilization.
• Ensure compliance with regulatory requirements for institutional accreditation.

Skills

Strategic sales and marketing initiatives

Team management

Overseas recruitment experience

Organizational skills

Adaptability

Job description

Company Overview / Employee Value Proposition

Orita Sinclair is an institute of choice for people in the creative industry. We offer a diverse mix of programmes that are industry-relevant and delivered by educators who are experienced professionals and passionate about developing others. Our courses will inspire, nurture and grow your creative potential and also enhance your portfolio of professional skills so that you will be better equipped to excel in your field. Students can look forward to a learning experience that combines deep content knowledge with dynamic activities designed to maximize each student's development.

We approach design with a global mindset and encourage students to be bold and imaginative in the pursuit of their ambition. We believe that students in the creative industry should constantly generate great ideas and innovate in order to enhance the society that we live in.

Job Summary

Orita Sinclair College is seeking a commercially driven Deputy Manager/Manager, Sales & Marketing to play a central role in driving student recruitment and shaping the growth of the school. This is a hands‑on leadership position responsible for delivering enrolment targets, strengthening admissions performance, and executing impactful recruitment and marketing initiatives across Singapore and selected overseas markets. Working closely with senior leadership, the role offers the opportunity to build, refine, and scale a high‑performing sales and marketing function within a regulated private education environment.

Responsibilities

• Deliver annual student recruitment targets across short‑term training, Pathway, Diploma, and Degree programmes to support institutional growth
• Manage the admissions and marketing functions by tracking recruitment pipelines and improving conversion rates to optimize enrolment outcomes
• Lead and coach a multidisciplinary team including programme advisory, sales/marketing, and design support to enhance team performance and collaboration
• Execute overseas recruitment activities and manage relationships with education agents to expand the school’s presence in key markets
• Oversee digital marketing campaigns by monitoring cost per enrolment and return on investment (ROI) to ensure effective budget utilization
• Ensure all recruitment and marketing practices comply with EduTrust and relevant regulatory requirements to maintain institutional accreditation and standards

Required competencies and certifications

• Proven ability to meet enrolment or revenue targets through strategic sales and marketing initiatives
• Experience managing small teams and external partners to achieve recruitment objectives
• Exposure to overseas recruitment markets, preferably China and/or Southeast Asia, to support international student acquisition

Preferred competencies and qualifications

• 5–8 years’ experience in education sales, marketing, or student recruitment demonstrating progressive responsibility
• Strong organisational and execution skills to manage multiple priorities and deliver results in a dynamic environment

Compensation

• Base salary: SGD 4,800 – 6,500 per month + performance incentives
• Performance‑based incentives linked to recruitment KPIs
• Career progression opportunities based on performance and organisational growth