1 Year contract Marketing Manager, Benefits (Financial)

Ambition Singapore; Singapore; On-site; SGD 70,000 - 100,000; Full time

Job summary

A leading financial services firm in Singapore is seeking a Marketing Manager for a 1 Year contract to define and lead the regional marketing strategy for card benefits and rewards. The ideal candidate will possess 5-8 years of marketing leadership experience, a strong understanding of the payments ecosystem, and excellent collaboration and communication skills. This role also involves developing toolkits for stakeholders and localizing marketing narratives for the APAC region.

Qualifications

• Minimum 5-8 years of experience in marketing leadership roles, ideally in payments, banking, or fintech.
• Strong understanding of payments ecosystem and marketing required.
• Excellent storytelling abilities with a data-driven mindset.

Responsibilities

• Define and lead regional marketing strategy for card benefits and rewards.
• Partner with teams to localize benefits narrative for APAC region.
• Develop toolkits for clients and marketing stakeholders.

Skills

Leadership skills

Collaboration skills

Marketing strategy development

Stakeholder management

Strong communication

Job description

Defining and leading the regional marketing strategy for the card's benefits, rewards, and loyalty marketing; leading benefits pillars in travel, dining, wellness, lifestyle; driving our benefits offering and narrative across our sponsorship properties including sports, gaming, music and fashion.

Partnering with the product and strategy teams to localize and position the card's Benefits narrative for the APAC region

Developing toolkits for clients and partners for sales enablement and marketing, including brand positioning, value proposition, platform development and messaging for key stakeholders (markets, clients)

Elevating a wide array of cardholder benefits tailored for different audiences.

Partner with agencies, creatives, and internal teams to develop high-impact content across channels.

Job Requirements:

Minimum 5-8 years of experience in marketing leadership roles, ideally in payments, banking, fintech, luxury, and financial technology industries.

Strong understanding of payments ecosystem and marketing; experience in lifestyle category marketing, including experience in one of hotels, dining, wellness, travel, or sports marketing

Proven experience developing go-to-market strategies for both B2B and B2C products.

Strong leadership and collaboration skills with experience working in matrixed, regional or global organizations.

Excellent communication and storytelling abilities, with a data-driven mindset and execution excellence

Effective at collaborating, negotiating and managing multiple stakeholders

Familiarity with cards, private banking, payments or lifestyle segment marketing will be an additional advantage

Interested applicants please send your resume in MS Words format to [e-mail] and attention to Tan Joanna (R1104661)

Short listed candidates will be notified

EA Registration Number: R1104661

Data provided is for recruitment purposes only

Business Registration Number: 200611680D. Licence Number: 10C5117

1 Year contract Marketing Manager, Benefits (Financial)