Senior ELV Channel Sales & Partnerships Lead – Saudi

Centena Group; Layla; On-site; SAR 180,000 - 300,000; Full time

Job summary

Centena Group seeks a Business Development Manager for ELV channel sales in Saudi Arabia. You will lead the channel program, build partner networks, and drive sales with system integrators and VARs across the KSA market.

The role requires strong relationship-building, negotiation, and end-to-end sales execution. You will collaborate with internal teams to meet customer needs and grow the partner ecosystem.

Qualifications

• min 4 years in ELV/channel sales or related field.
• Experience building reseller/VAR networks in KSA market.
• Strong relationships with system integrators and partners in Saudi Arabia.

Responsibilities

• Develop and manage ELV channel sales with system integrators and VARs.
• Identify and onboard VARs/ partners; oversee day-to-day partner relationships.
• Drive end-to-end sales process in territory to achieve volume and profit targets.
• Cultivate relationships with customers and partners to deliver full solutions.

Skills

Channel sales experience

Relationship building

Negotiation

Account management

Tools

CRM

Job description

Centena Group seeks a Business Development Manager for ELV channel sales in Saudi Arabia. You will lead the channel program, build partner networks, and drive sales with system integrators and VARs across the KSA market.

The role requires strong relationship-building, negotiation, and end-to-end sales execution. You will collaborate with internal teams to meet customer needs and grow the partner ecosystem.