Sales And Education Manager

Chalhoub Group; Riyadh; On-site; SAR 180,000 - 280,000; Full time

Job summary

Chalhoub Group is seeking a Sales Manager for KSA to own Sol de Janeiro’s in-store performance and education. You will travel the region, coaching beauty advisors, driving sell-out, and delivering joyful brand experiences in Sephora and other doors.

You will support consumer activations, PR events and retailer animations, reporting to a remote manager and collaborating with partners across the Middle East.

Qualifications

• 4–6 years of experience in sales or account management within beauty or premium FMCG, ideally in KSA/UAE.
• Strong knowledge of the KSA beauty market.
• Proven track record of achieving sales targets and growing key accounts.
• Excellent relationship-building, negotiation, and in-store execution skills.
• Willingness to travel extensively across KSA and to Dubai.
• Fluent English and Arabic.

Responsibilities

• Visit doors and manage in-store performance, brand standards, visibility and merchandising.
• Coach beauty advisors and drive sell-out through structured retail visits and product education.
• Support consumer activations, PR events and retailer animations across the region.

Skills

Key account management

In-store merchandising

Relationship building

Travel readiness

Bilingual English/Arabic

Self-motivation

Driving licence

MS Office

Education

Experience in beauty or premium FMCG

Tools

MS Office

Job description

What you ll be doing

As Sales Manager for KSA you will be the face of Sol de Janeiro in the Saudi market owning the in-store performance brand experience and education. You ll spend most of your time in the field visiting doors coaching beauty advisors driving sell-out and bringing the joyful experiences of Sol de Janeiro to life. You ll also play a key role in supporting consumer activations PR events and retailer animations across the region.

Retail & Sell-out

• Visit Sephora on a structured cycle to ensure brand standards, visibility and merchandising excellence.
• Drive sell-out performance against monthly and quarterly targets, identifying opportunities at door level.
• Monitor stock levels, testers and visual merchandising compliance flagging issues to the KAM.
• Build strong relationships with store managers, beauty advisors and retailer field teams.

Education

• Deliver product training and brand storytelling sessions to beauty advisors both in-store and during retailer education days.
• Coach BAs on the Sol de Janeiro selling techniques, hero products, big bets and seasonal launches.

Consumer Engagement & PR

• Support consumer-facing activations in-store events and animations across KSA.
• Provide on-ground support for PR events influencer activations and brand experiences.
• Coordinate logistics with retailer marketing teams and external agencies as needed.

Reporting & Collaboration

• Provide regular sell-out reports, competitive intelligence and field feedback to the KAM in Paris.
• Travel to Dubai for client meetings, regional reviews and team alignment sessions.
• Represent the voice of the KSA market within the wider Middle East strategy.

Requirements

• 4 6 years of experience in sales or account management within beauty, or premium/luxury FMCG, ideally in KSA and/or UAE.
• Strong knowledge of the KSA beauty market.
• Proven track record of achieving sales targets and growing key accounts.
• Excellent relationship-building, negotiation, and in-store execution skills.
• Willingness to travel extensively across KSA and periodically to Dubai.
• Fluent English and Arabic required.
• Self-starter, comfortable working autonomously and reporting to a remote manager.
• Based in KSA; valid driving licence.
• Microsoft Package knowledge.