Marketing Supervisor

Confidential Career Solutions; Saudi Arabia; On-site; SAR 120,000 - 240,000; Full time

Job summary

Confidential Career Solutions seeks a Real Estate Marketing Supervisor with hands-on experience in real estate marketing and digital performance. You will lead the marketing function, aligning strategies with sales objectives, project priorities, and inventory.

This role requires a commercially driven, data-focused mindset to manage multiple campaigns across Google, Meta, and other digital channels. You will oversee a multidisciplinary team, manage budgets, and report on CPL, CAC, ROAS, and ROI.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• Minimum five years of professional marketing experience.
• At least three years in real estate development or real estate marketing in Saudi Arabia.
• Experience managing performance marketing campaigns and multiple budgets.
• Strong understanding of marketing and sales funnels.
• Experience with CRM systems (Dynamics, Salesforce, or HubSpot).
• Advanced knowledge of GA, Google Ads, Meta Ads and other analytics tools.
• Experience managing marketing agencies and vendors.
• Strong analytical skills and data-driven decision making.
• Experience leading multidisciplinary marketing teams.
• Proficiency in English.
• Ability to collaborate with sales teams and manage multiple projects.

Responsibilities

• Develop and execute marketing strategies for completed residential projects and off-plan developments.
• Prepare launch plans for new projects and marketing strategies to accelerate the sale of existing inventory.
• Manage marketing budgets and allocate spending across projects and channels based on commercial priorities and actual performance.
• Lead, monitor, and optimize performance marketing campaigns across Google, Meta, and other digital platforms.
• Manage marketing agencies and vendors, evaluate their performance, and hold them accountable for results.
• Measure lead quality and track the customer journey from Lead to Qualified Lead, Visit, Booking, and Contract.
• Monitor and improve KPIs including CPL, Cost per Qualified Lead, Cost per Visit, Cost per Booking, CAC, and ROAS.
• Collaborate with sales to analyze the sales funnel and improve conversion rates.
• Develop lead-scoring and customer-segmentation mechanisms.
• Create strategies to reactivate and retarget previous leads and databases.
• Oversee remarketing, retargeting, and marketing automation campaigns across digital channels and WhatsApp/SMS.
• Manage a multidisciplinary marketing team covering content, graphic design, and call-center activities.
• Develop targeted marketing plans and content for each project based on product, price, location, and audience.
• Manage project launches, exhibitions, open days, events and other promotions.
• Analyze competitors and real estate trends in Saudi Arabia and translate insights into actions.
• Prepare weekly and monthly reports and dashboards on spend, lead quality, visits, bookings, contracts, and ROI.
• Work with sales, technology, and CRM teams to ensure accurate lead-source tracking and campaign attribution.
• Develop project value propositions and marketing offers to support sales objections.

Skills

Performance marketing

Campaign management

Analytics

Lead scoring

Team leadership

CRM familiarity

Education

Bachelor's in Marketing

Tools

Google Analytics

Google Ads

Meta Ads

Microsoft Dynamics

Salesforce

HubSpot

Job description

Job Overview:

We are seeking a results-driven Real Estate Marketing Supervisor with strong hands-on experience in real estate marketing and digital performance.

The successful candidate will lead the marketing function and align marketing strategies and campaigns with sales objectives, project priorities, and available real estate inventory.

We are looking for a commercially driven, data-focused professional who can manage multiple projects and campaigns while delivering measurable results in lead quality, visits, bookings, contracts, and return on marketing investment.

Responsibilities:

• Develop and execute marketing strategies for completed residential projects and off-plan developments.
• Prepare launch plans for new projects and marketing strategies to accelerate the sale of existing inventory.
• Manage marketing budgets and allocate spending across projects and channels based on commercial priorities and actual performance.
• Lead, monitor, and optimize performance marketing campaigns across Google, Meta, and other digital platforms.
• Manage marketing agencies and vendors, evaluate their performance, and hold them accountable for results.
• Measure lead quality and track the customer journey from Lead to Qualified Lead, Visit, Booking, and Contract.
• Monitor and improve key performance indicators, including CPL, Cost per Qualified Lead, Cost per Visit, Cost per Booking, CAC, and ROAS.
• Collaborate closely with the sales team to analyze the sales funnel, identify leakage points, and improve conversion rates.
• Develop lead-scoring and customer-segmentation mechanisms.
• Create strategies to reactivate and retarget previous leads and customer databases.
• Oversee remarketing, retargeting, and marketing automation campaigns through digital channels, WhatsApp, SMS, and other platforms.
• Manage a multidisciplinary marketing team covering content, graphic design, and call-center activities.
• Develop targeted marketing plans and content for each project based on the product, price, location, and target audience.
• Manage project launches, exhibitions, open days, events, and other promotional activities.
• Analyze competitors, pricing, market offers, and Saudi real estate trends and translate insights into actionable recommendations.
• Prepare weekly and monthly reports and dashboards covering marketing spend, lead quality, visits, bookings, contracts, and return on investment.
• Work with sales, technology, and CRM teams to ensure accurate lead-source tracking and campaign attribution through the final sale.
• Develop project value propositions and marketing offers and support the sales team in addressing customer objections.

Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field.
• A minimum of five years of professional marketing experience.
• Preferably at least three years of experience in real estate development or real estate marketing in Saudi Arabia.
• Proven experience managing performance marketing campaigns and multiple marketing budgets.
• Strong understanding of marketing and sales funnels and the ability to connect marketing activities with sales results.
• Experience using CRM systems, preferably Microsoft Dynamics, Salesforce, or HubSpot.
• Advanced knowledge of Google Analytics, Google Ads, Meta Ads, and other measurement and analytics tools.
• Experience managing and evaluating digital marketing agencies and vendors.
• Strong analytical skills with the ability to make data-driven decisions.
• Experience managing multidisciplinary marketing teams.
• Ability to prepare marketing plans, executive presentations, dashboards, and management reports.
• Experience in off-plan developments, completed residential projects, and real estate project launches is preferred.
• Proficiency in English.
• Commercially driven, proactive, accountable, and results-oriented.
• Ability to collaborate closely with sales teams and manage multiple projects simultaneously.