Job Description: Marketing Coordinator
Company: Takara Hospitality Group (THG)
Department: Marketing
Location: Head Office – Al Khobar, Saudi Arabia
Reports To: Marketing Manager
Working Schedule
- Working Days: 6 days per week.
- Working Hours: 8 hours per day, from 9:00 AM to 5:00 PM.
Job Purpose
The Marketing Coordinator will support the planning, coordination, and execution of marketing activities across Takara Hospitality Group and its restaurant brands. The role involves coordinating campaigns, managing marketing materials, liaising with internal departments and external suppliers, and ensuring the timely execution of marketing initiatives in line with THG’s brand identity and business objectives.
Key Responsibilities
1. Marketing Campaign Coordination
- Coordinate the planning and execution of marketing campaigns, promotions, and seasonal activities across THG brands.
- Follow up on campaign timelines, deliverables, and implementation to ensure timely execution.
- Coordinate with restaurant operations teams to ensure the successful implementation of marketing initiatives at branch level.
2. Content and Creative Coordination
- Coordinate the development of marketing materials, including social media content, promotional designs, menus, and in-store materials.
- Work closely with graphic designers, content creators, social media specialists, and other marketing team members.
- Ensure all marketing materials are consistent with brand guidelines and approved before publication or distribution.
3. Administrative and Operational Support
- Maintain marketing calendars, campaign trackers, reports, and documentation.
- Prepare meeting agendas, record action points, and follow up on pending tasks.
- Organize and maintain marketing files, promotional materials, and campaign records.
4. Supplier and Agency Coordination
- Liaise with printing companies, advertising agencies, photographers, production teams, and other external suppliers.
- Follow up on quotations, purchase requests, delivery timelines, and the quality of marketing materials.
- Coordinate the delivery and installation of promotional materials across branches when required.
5. Digital and Social Media Support
- Support the marketing team in coordinating digital campaigns and social media activities.
- Follow up on content schedules, campaign assets, and publication deadlines.
- Assist in collecting marketing performance data and preparing campaign reports.
6. Cross-Department Coordination
- Coordinate with restaurant operations, finance, procurement, and other relevant departments to facilitate marketing activities.
- Communicate campaign requirements, promotional offers, and implementation instructions to relevant stakeholders.
- Ensure that approved promotions and marketing materials are implemented accurately and consistently across branches.
7. Reporting and Performance Monitoring
- Track campaign progress, deadlines, budgets, and deliverables.
- Assist in preparing reports on campaign results, marketing activities, and promotional performance.
- Identify delays or operational challenges and raise them to the Marketing Manager.
Qualifications and Requirements
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- 1–3 years of experience in marketing coordination or a similar role; hospitality or restaurant experience is preferred.
- Strong organizational, administrative, and project coordination skills.
- Excellent written and verbal communication skills in Arabic and English.
- Proficiency in Microsoft Office, particularly Excel, PowerPoint, and Outlook.
- Familiarity with social media platforms, digital marketing activities, and content management is an advantage.
- Ability to manage multiple tasks, prioritize deadlines, and work collaboratively across departments.
- Strong attention to detail and a proactive approach to problem-solving.
Key Performance Indicators (KPIs)
- Timely execution of marketing campaigns and promotional activities.
- Compliance with campaign deadlines and marketing calendars.
- Accuracy and consistency of marketing materials across brands and branches.
- Timely coordination and delivery of promotional materials.
- Quality of coordination with internal departments and external suppliers.
- Accuracy and timeliness of marketing reports and documentation.
- Effective monitoring of campaign budgets and deliverables.