Growth Hacking Specialist (Digital Growth Specialist), (full-time, on-site, Riyadh)

Setup.sa; Riyadh; On-site; SAR 120,000 - 260,000; Full time

Job summary

Setup.sa is hiring a Growth Hacking Specialist to fuse programming, data, and digital marketing into automated growth systems. You will build scalable acquisition and activation channels from scratch in Riyadh, working hands-on with AI tools and analytics.

You will launch fast experiments, analyze results, and optimize campaigns and content across channels, contributing to a high-velocity startup culture and a measurable impact on growth.

Qualifications

• Fresh graduate from a College of Information Technology or equivalent with no more than 2 years of practical experience.
• Strong knowledge of Python, with practical programming skills (automation, APIs, data processing).
• Knowledge of image and video editing tools for campaigns and digital channels.
• Ability and willingness to learn photography to support content production when needed.
• Basic understanding of SEO techniques (on-page, technical, keywords, tracking).
• Basic understanding of Google Ads, campaign mechanics, tracking, and optimization.
• Deep understanding of Claude.ai and its tools for research, writing, and automation.
• Excellent English, both spoken and written.
• Ability to work on-site at our offices in Riyadh.
• Strong ability to self-learn, experiment quickly, and operate in a startup environment.
• Willingness to put in exceptional effort and work long hours when needed.
• A data-driven mindset: decisions based on numbers, not impressions.
• Discipline in daily execution and follow-up, with attention to detail.

Responsibilities

• Plan and run paid campaigns on social media platforms, measure cost versus results, and optimize performance.
• Improve the website’s SEO from technical and content perspectives, monitor keywords, pages, speed, and site structure.
• Manage Google Ads campaigns with conversion tracking and ROI analysis.
• Build and run large-scale automated email campaigns with segmentation and A/B testing.
• Publish high-quality content across channels aligned with growth objectives.
• Edit images and videos for campaigns, social media, and landing pages.
• Use market and competitor tools and social listening to identify growth opportunities.
• Build and automate CRM systems and follow-up pipelines, integrating sources.
• Manage the website for performance, conversions, and tracking.
• Leverage Claude.ai for research, writing, data analysis, and automation.
• Write Python scripts to collect, clean, and analyze data and connect systems.
• Design rapid growth experiments, measure results, scale what works.
• Set up dashboards for core growth metrics: traffic, leads, cost, conversion, revenue.

Skills

Python

APIs

Automation

Data processing

Internal tools

English fluency

Education

Bachelor's degree in IT or related field

Tools

CapCut

Premiere Pro

Photoshop

Canva

Job description

Growth Hacking Specialist (Digital Growth Specialist)

Employment Type: Full-time

Location: On-site at our offices in Riyadh

About Setup.sa

Setup.sa is a Saudi Consulting firm specializing in softlanding and market entry solutions for international companies. We pride ourselves in being a knowledge house, driven by technology.

Setup.sa was able to leave a mark and build its name in the competitive Saudi market in an exceptionally short time.

As we scale, we still strive to offer operational excellence while changing the way softlanding is done in KSA and raising the bar for the standards of service provision in our sector, pushing the expectations of the clients and the market higher.

Being a consulting house, we exist to ensure that the process and journey for foreign companies’ incorporation and operations is done in the easiest and most cost-efficient way possible.

We keep our promises to exceed our clients’ expectations by always going the extra mile, even if the client doesn’t get to know about it.

The people working with us expect a lot from themselves and are interested in building solutions that change the way the industry works. They have strong ambitions to achieve exceptional success personally and professionally.

Our team is performance-driven and serious. And we would like to invite you to work with us and become a part of a growing company that has a credible brand name and enjoy an exceptional learning journey.

About the Role

We are looking for a technically driven professional who is passionate about growth and combines programming, data, and digital marketing to build measurable, automated growth systems that attract high-quality leads and convert them into sales. This is not a traditional marketing role. It is a high-intensity execution role based on rapid experimentation, data, technical tools, and artificial intelligence to build scalable acquisition, activation, and conversion channels. You will work on launching an extraordinary product in the local market and gain rare hands-on experience in building growth engines from scratch.

Responsibilities

• Plan and execute advertising campaigns on social media platforms to attract high-quality potential customers, continuously measure cost versus results, and optimize performance.
• Improve the website’s search engine visibility (SEO) from both a technical and content perspective, and monitor keywords, pages, speed, and site structure.
• Manage and optimize Google Ads campaigns in a practical, results-driven way, including conversion tracking and return analysis.
• Build and run large-scale automated email campaigns (sequences, audience segmentation, A/B testing, and improving open, click, and conversion rates).
• Produce and intensively publish high-quality content across the relevant channels, linking content to growth objectives rather than content for its own sake.
• Edit images and videos for campaigns, social media, landing pages, and other growth content using relevant editing tools.
• Use market and competitor research tools, as well as social listening and social media analysis tools, to identify growth opportunities and the most effective messaging.
• Build and automate CRM systems and follow-up pipelines (Lead capture → qualification → nurture → conversion), integrating different sources into one system.
• Manage the website in terms of performance, conversion, integrations, tracking, and landing page optimization.
• Leverage artificial intelligence (especially Claude and its tools) for research, content writing and improvement, data analysis, prototyping, and automating repetitive tasks.
• Write internal scripts and tools in Python to collect, clean, and analyze data, automate reports, and connect systems.
• Design rapid growth experiments, measure results, stop what does not work, and scale what does.
• Set up clear dashboards for core growth metrics: traffic, leads, lead quality, cost, conversion, and revenue.

Requirements

• Fresh graduate from a College of Information Technology or an equivalent technical major, with no more than 2 years of practical experience.
• Strong knowledge of Python, with excellent practical programming skills (automation, working with APIs, data processing, and building simple internal tools).
• Knowledge of image and video editing tools, with the ability to produce clean, usable visual content for campaigns and digital channels.
• Ability and willingness to learn photography to support content production when needed.
• Basic understanding of SEO techniques (On-page, Technical SEO, keyword fundamentals, and performance tracking).
• Basic understanding of Google Ads, campaign mechanics, tracking, and optimization.
• Deep understanding of Claude.ai and its tools, with practical ability to use it to accelerate research, writing, analysis, and automation.
• Excellent English, both spoken and written.
• Ability to work on-site at our offices in Riyadh.
• Strong ability to self-learn, experiment quickly, and operate with ambiguity in a startup environment.
• Willingness to put in exceptional effort and work long hours when needed.
• A data-driven mindset: decisions are based on numbers, not impressions.
• Discipline in daily execution and follow-up, with attention to detail and output quality.

Preferred Skills (Nice to Have)

• Previous practical experience managing social media campaigns or building landing pages.
• Familiarity with tools such as: Google Analytics / GA4, Search Console, Looker Studio, Meta Ads, SEO tools, and automation tools (Zapier / Make or similar).
• Experience with tools such as CapCut, Premiere Pro, Photoshop, Canva, or similar image and video editing software.
• Basic knowledge of HTML/CSS or working with content management systems.
• Experience building tracking setups (UTM, pixels, events) and understanding the conversion journey.
• Clear passion for entrepreneurship and product building.

What You Will Get

• A real opportunity to build a growth engine from scratch, not just execute routine tasks.
• Focused and rare experience at the intersection of technology, data, artificial intelligence, and sales.
• Direct involvement in launching an extraordinary product in the local market, with a clear impact on results.
• A fast learning environment and broad responsibility from day one.

This role is suitable for someone who wants to work at a high pace and accepts pressure in exchange for rapid learning and significant impact. If you are looking for a traditional job with fixed hours and narrowly defined tasks only, this role is not a fit.