E-Commerce & Omni-Channel Development Lead

Abbott Laboratories; Jeddah; On-site; SAR 300,000 - 540,000; Full time

Job summary

Abbott Laboratories in Jeddah is seeking an E-Commerce & Omni-Channel Development Lead to accelerate Abbott Nutrition's digital commerce growth. You will develop and execute strategies across key customers, marketplaces, quick commerce platforms, and direct-to-consumer touchpoints while ensuring regulatory compliance.

You will partner with Sales, Marketing, Medical Affairs, Trade Marketing, Supply Chain and Digital teams to activate Abbott Nutrition brands across digital channels and deliver

Qualifications

• Bachelor's degree in Business Administration, Marketing, Pharmacy, Nutrition, Digital Commerce or related field.
• MBA preferred.
• Certifications in E-Commerce, Digital Marketing, Analytics or Commercial Excellence advantageous.

Responsibilities

• Develop and execute Abbott Nutrition's e-commerce and omni-channel growth strategy across digital channels.
• Lead seamless consumer and shopper experiences online and offline.
• Drive omni-channel initiatives connecting healthcare professional engagement, retail activation, pharmacy recommendations and digital conversion.
• Partner with customer teams to create integrated online-to-offline activation plans.
• Support digital solutions that improve customer engagement and purchasing convenience.
• Monitor performance, build dashboards, and identify growth opportunities.

Education

Bachelor's Degree in Business Administration, Marketing, Pharmacy, Nutrition, Digital Commerce, or related field

MBA

Certifications in E-Commerce, Digital Marketing, Analytics, or Commercial Excellence

Job description

JOB DESCRIPTION Working at Abbott At Abbott you can do work that matters grow and learn care for yourself and your family be your true self and live a full life You Ll also have access to Career development with an international company where you can grow the career you dream of A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity working mothers female executives and scientists

The Opportunity This position is based in our Jeddah location within Abbott Nutrition International ANI

Divisional Information

Abbott Nutrition International ANI Our nutrition business develops science-based nutrition products for people of all ages from helping babies and children grow to keeping adult bodies strong and active Millions of people around the world count on our leading brands including Similac PediaSure Pedialyte Ensure Glucerna and ZonePerfect to help get the nutrients they need to live their healthiest life

Purpose of the Role

The E-Commerce amp Omni-Channel Development Lead is responsible for accelerating the growth of Abbott Nutrition s digital commerce business by developing and executing e-commerce and omni-channel strategies across key customers marketplaces pharmacy chains quick commerce platforms and direct-to-consumer touchpoints The role will drive sustainable growth of Abbott s Nutrition portfolio by enhancing digital shelf excellence improving online shopper engagement optimizing customer journeys and creating seamless omni-channel experiences that support both healthcare professional recommendations and consumer purchasing behavior Working closely with Sales Marketing Medical Affairs Trade Marketing Supply Chain and Digital teams the role ensures Abbott Nutrition brands are effectively represented and activated across all digital channels while maintaining compliance with company and healthcare regulations

Key Responsibilities

• E-Commerce Strategy amp GrowthDevelop and execute Abbott Nutrition s e-commerce and omni-channel growth strategy in line with business objectivesDeliver annual sales market share and profitability targets across digital channelsIdentify growth opportunities across pure-play e-commerce pharmacy e-commerce marketplaces quick commerce and omni-retail customersBuild joint business plans with key e-commerce partners to accelerate category and brand growth
• Omni-Channel Development Lead the development of seamless consumer and shopper experiences across online and offline channelsDrive omni-channel initiatives that connect healthcare professional engagement retail activation pharmacy recommendations and digital conversionPartner with customer teams to develop integrated online-to-offline activation plansSupport implementation of innovative digital solutions that improve customer engagement and purchasing convenience
• Digital Shelf ExcellenceEnsure best-in-class product content across all digital platformsImprove product discoverability through search optimization category placement content enhancement and digital merchandisingMonitor digital shelf KPIs including Availability Content compliance Search rankings Ratings amp reviews Share of searchEstablish governance and execution standards across all e-commerce partners
• Shopper Marketing amp Consumer EngagementCollaborate with Marketing and Trade Marketing teams to develop digital-first activation plansDrive online campaigns media investments and promotional activities to increase traffic and conversionSupport shopper journey optimization using first party and retailer dataDevelop initiatives that increase consumer loyalty retention and repeat purchase rates
• Analytics amp Business PerformanceMonitor and analyze business performance across digital channelsDevelop dashboards and management reports tracking Sales Market share Traffic Conversion Basket size ROILeverage data and insights to identify growth opportunities and improve commercial effectiveness
• Cross-Functional LeadershipPartner with Supply Chain amp Distributers to ensure product availability and reduce out-of-stock occurrencesWork closely with Medical Affairs and Regulatory teams to ensure compliance of digital content and communicationsCollaborate with Finance on forecasting investment tracking and profitability managementSupport digital transformation initiatives across the commercial organization

Key Performance Indicators

• Financial E-commerce Net Sales Growth
• Market Share Growth
• Gross Profit Contribution
• Revenue Delivery vs Plan
• Commercial Excellence Digital Shelf Compliance
• Share of Search
• Product Availability
• OSA
• Online Assortment Coverage
• Consumer Metrics Conversion Rate
• Average Order Value
• Repeat Purchase Rate
• Customer Acquisition amp Retention Execution Metrics
• Joint Business Plan Delivery
• Promotional ROI
• Customer Satisfaction
• Omni-Channel Program Adoption

Qualifications

Qualifications Bachelor's Degree in Business Administration, Marketing, Pharmacy, Nutrition, Digital Commerce, or related field. MBA preferred. Additional certifications in E-Commerce, Digital Marketing, Analytics, or Commercial Excellence are advantageous.