Director of Marketing

Ennismore; Jeddah; On-site; SAR 550,000 - 900,000; Full time

Job summary

Ennismore seeks a bold Director of Marketing for SO Jeddah to bring the story of SO Jeddah to life and position the hotel as a leading lifestyle destination in Jeddah. You will drive brand awareness, demand generation, and cultural relevance through innovative campaigns, strategic partnerships, and experiences while leading a high-performing team and delivering measurable commercial results.

You will shape the marketing strategy, lead integrated campaigns, oversee brand, digital, social, PR, and

Qualifications

• 7+ years of marketing experience in luxury hospitality, lifestyle, or premium brands.
• Strong leadership, communication and stakeholder management abilities.
• Proven success in building brands, driving demand, and delivering commercial results.
• Expertise in digital marketing, social media, PR, content, and brand storytelling.
• Experience leading integrated campaigns, partnerships, and high-impact brand activations.
• Commercially minded with strong analytical and budget management skills.
• Experience in the Saudi Arabian market is highly desirable.
• Pre-opening and luxury lifestyle hospitality experience is a plus.
• Proficiency with CRM, marketing, and analytics platforms.

Responsibilities

• Shape and execute the marketing strategy to elevate SO Jeddah's brand presence and market position.
• Lead bold integrated campaigns that drive awareness, engagement and revenue.
• Oversee brand, digital, social media, PR, content and partnerships.
• Collaborate with Sales, Revenue Management and Operations to maximize commercial performance.
• Drive the hotel's digital presence across web, social, CRM and paid media channels.
• Identify emerging trends, audience insights and market opportunities for SO Jeddah.
• Build relationships with media, influencers, creatives and key brand partners.
• Manage the marketing budget ensuring impactful investments and strong ROI.
• Track performance, analyze results and optimize campaigns based on data and insights.
• Champion compelling storytelling through creative content, photography, videography and brand experiences.
• Lead, inspire and develop a high-performing marketing team.
• Create partnerships and collaborations that enhance visibility, relevance and revenue.
• Ensure all activities align with SO brand standards and business objectives.
• Drive guest engagement, loyalty and brand advocacy through innovative marketing initiatives.
• Support additional projects and priorities as required by hotel leadership.

Skills

Leadership

Brand strategy

Digital marketing

Social media

Public relations

Content creation

Partnerships

Budget management

Stakeholder management

Data analytics

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

CRM platforms

Analytics tools

Job description

We are seeking a bold and creative strong Director of Marketing strong to bring the story of strong SO Jeddah strong to life and position the hotel as one of the city s leading lifestyle destinations You will drive brand awareness demand generation and cultural relevance through innovative campaigns strategic partnerships and impactful experiences while leading a high-performing team and delivering measurable commercial results

What You Will Create

• Shape and execute the marketing strategy to elevate SO Jeddah s brand presence and market position
• Lead bold integrated campaigns that drive awareness engagement and revenue
• Oversee brand digital social media PR content and partnerships
• Collaborate with Sales Revenue Management and Operations to maximize commercial performance
• Drive the hotel s digital presence across web social CRM and paid media channels
• Identify emerging trends audience insights and market opportunities to keep SO ahead of the curve
• Build relationships with media influencers creatives and key brand partners
• Manage the marketing budget ensuring impactful investments and strong ROI
• Track performance analyze results and optimize campaigns based on data and insights
• Champion compelling storytelling through creative content photography videography and brand experiences
• Lead inspire and develop a high-performing marketing team
• Create partnerships and collaborations that enhance visibility relevance and revenue
• Ensure all activities align with SO brand standards and business objectives
• Drive guest engagement loyalty and brand advocacy through innovative marketing initiatives
• Support additional projects and priorities as required by hotel leadership

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 7+ years of marketing experience, including leadership roles within luxury hospitality, lifestyle, or premium consumer brands.
• Proven success in building brands, driving demand, and delivering commercial results.
• Strong expertise in digital marketing, social media, PR, content, and brand storytelling.
• Experience leading integrated campaigns, partnerships, and high-impact brand activations.
• Commercially minded with strong analytical and budget management skills.
• Exceptional leadership, communication, and stakeholder management capabilities.
• Creative thinker with a passion for culture, trends, and guest engagement.
• Strong project management skills with the ability to thrive in a fast-paced environment.
• Experience in the Saudi Arabian market is highly desirable.
• Pre-opening and luxury lifestyle hospitality experience is a plus.
• Proficiency with CRM, marketing, and analytics platforms.