Business Development & Marketing Manager

Procapita Group; Dammam; On-site; SAR 300,000 - 420,000; Full time

Job summary

Procapita Group seeks a commercially driven Business Development & Marketing Manager for a leading healthcare organization specializing in medical rehabilitation services in Saudi Arabia.

The role focuses on driving revenue growth, expanding client and referral networks, securing strategic partnerships, and building a robust marketing function to support commercial objectives. Strong leadership and bilingual communication are essential for success.

Qualifications

• Bachelor's degree in Business Administration, Marketing, Healthcare Management, or a related field.
• Minimum 5 years of relevant experience in business development, sales, or commercial growth, with supervisory experience.
• Proven healthcare sector experience, preferably in medical rehabilitation, hospitals, or specialized facilities.

Responsibilities

• Develop and execute business development and sales strategies to drive revenue growth and patient acquisition.
• Identify new business opportunities, revenue streams, and market expansion opportunities.
• Establish and strengthen strategic partnerships with hospitals, insurers, corporate clients, and healthcare providers.
• Develop and expand referral networks to generate qualified leads and drive growth.
• Lead end-to-end business development, including prospecting, negotiations, and closing deals.
• Establish, develop, and oversee the marketing function to support sales and growth.
• Direct marketing campaigns and brand positioning initiatives to support commercial objectives.
• Monitor sales performance, revenue targets, and marketing ROI; implement improvement initiatives.
• Conduct market research and competitor analysis to identify growth opportunities.

Skills

Business development

Sales strategy

Partnerships

Marketing strategy

Leadership

Education

Bachelor's in Business Administration/Marketing/Healthcare Management

MBA (advantage)

Job description

We are seeking a commercially driven and results-oriented Business Development & Marketing Manager on behalf of a leading healthcare organization specializing in medical rehabilitation services in Saudi Arabia.

The successful candidate will play a pivotal role in driving revenue growth, expanding the organization's client and referral networks, securing strategic partnerships, and increasing patient acquisition. The role will also be responsible for establishing and overseeing the marketing function to support the organization's commercial objectives.

Key Responsibilities

• Develop and execute business development and sales strategies to drive revenue growth, increase patient acquisition, and achieve commercial targets.
• Identify and capitalize on new business opportunities, potential revenue streams, and opportunities for market expansion.
• Establish and strengthen strategic partnerships with hospitals, healthcare providers, insurance companies, corporate clients, and relevant institutions.
• Develop and expand referral networks to generate qualified leads, increase patient volumes, and drive business growth.
• Lead the end-to-end business development cycle, including prospecting, relationship management, commercial negotiations, and closing agreements.
• Establish, develop, and oversee the marketing department, ensuring its activities directly support sales growth, lead generation, and business development objectives.
• Direct the development and execution of marketing strategies, campaigns, and brand positioning initiatives.
• Monitor sales performance, conversion rates, revenue targets, and marketing ROI, implementing initiatives to improve commercial results.
• Conduct market research and competitor analysis to identify growth opportunities and strengthen market positioning.

Candidate Requirements

• Bachelor's degree in Business Administration, Marketing, Healthcare Management, or a related field; MBA is an advantage.
• Minimum 5 years of relevant experience in business development, sales, or commercial growth, preferably including at least 2 years in a supervisory or managerial capacity.
• Proven experience within the healthcare sector, preferably in medical rehabilitation, hospitals, or specialized healthcare facilities.
• Demonstrated track record of achieving sales targets, generating revenue, and developing new business opportunities.
• Strong experience in B2B sales, strategic partnerships, commercial negotiations, and healthcare referral network development.
• Solid understanding of the Saudi healthcare market and its commercial landscape.
• Ability to establish and lead a marketing function, aligning marketing initiatives with business development and sales objectives.
• Strong commercial acumen, negotiation, relationship management, and leadership skills.
• Professional proficiency in Arabic and English.