Head of Growth, B2B SaaS (Enterprise & Inbound)

Influencer Hero; Portugal; On-site; EUR 90,000 - 150,000; Full time

Job summary

Influencer Hero is seeking a hands-on Head of Growth to own our growth strategy and scale a high-performing marketing function. You will directly influence qualified pipeline, ARR and revenue while building the team and systems to accelerate demand generation across global markets.

You will lead initiatives across inbound, content, SEO, paid, and partnerships, working closely with Sales and founders on ICP and ABM.

Qualifications

• 5+ years in B2B SaaS growth with ownership of growth, demand gen, or pipeline.
• Proven track record scaling SaaS—early-to-growth stage preferred.
• Experience generating qualified pipeline and revenue, not just impressions.
• Strong understanding of organic growth, content, SEO and AI/GEO acquisition.
• Experience marketing to US/UK/European B2B buyers.
• Excellent written and spoken English; highly analytical with funnels and CRM data.
• Experience building or leading marketers, freelancers, or agencies.
• Comfortable being both strategic and hands-on, with bias toward execution.

Responsibilities

• Own growth strategy with targets for pipeline, ARR, CAC, and revenue.
• Scale inbound engine across SEO, GEO/AI search, content, email, paid, social, events.
• Build growth channels and improve performance of existing ones.
• Collaborate with Sales/founders on ICP, ABM, and enterprise GTM.
• Elevate positioning, website, case studies, and thought leadership for mid-market/enterprise.
• Lead marketing team including hires, freelancers, agencies, and AI workflows.
• Develop a rigorous experimentation culture with quick launches and scale.
• Monitor CAC, conversions, channel ROI, and pipeline contribution; own budget/stack.

Skills

Growth leadership

B2B SaaS

Content/SEO

Enterprise GTM

Data analytics

English fluency

Team building

US/Europe markets

Job description

Influencer Hero is seeking a hands-on Head of Growth to own our growth strategy and scale a high-performing marketing function. You will directly influence qualified pipeline, ARR and revenue while building the team and systems to accelerate demand generation across global markets.

You will lead initiatives across inbound, content, SEO, paid, and partnerships, working closely with Sales and founders on ICP and ABM.