Self-Serve Growth Product Lead — B2B SaaS & AI

Jobgether; Portugal; A distancia; EUR 90.000 - 140.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Flexible, remote-first work

Conference opportunities

Global collaboration

Open-source exposure

Descripción de la vacante

Jobgether in Portugal is seeking a Product Lead, Self-Serve Growth to own growth strategy, optimize the self-serve funnel, and drive acquisition, activation, and revenue expansion across web experiences. You will partner with engineering, design, marketing, and sales to deliver measurable improvements through data-driven experimentation.

The role requires 5-8+ years of growth product experience, a strong background in B2B SaaS, and a proven ability to launch PLG initiatives for technical

Formación

• 5-8+ years of experience in growth, growth product management, lifecycle marketing, or funnel optimization roles.
• Proven success driving customer acquisition and managing growth funnels in B2B SaaS or developer-focused businesses with self-serve or product-led growth models.
• Experience working with developer tools, APIs, data products, or other technical audiences.
• Deep understanding of how engineers discover, evaluate, adopt, and integrate technical products.
• Demonstrated ability to build high-performing websites that generate demand and drive conversions, with direct ownership of conversion outcomes rather than traffic alone.
• Track record of improving customer activation, free-to-paid conversion, revenue expansion, and churn reduction.
• Strong analytical capabilities, including defining performance metrics, instrumenting funnels, segmenting customers, and combining product usage data with marketing and sales insights.
• Experience as a product owner or growth product manager, working closely with engineering and design teams to define requirements, prioritize initiatives, and deliver iterative improvements.
• Practical experience using AI-powered coding tools to prototype experiments, create mockups, and build functional demos independently.
• Excellent cross-functional collaboration skills, with the ability to align product, marketing, customer success, Revenue Operations, and sales teams around shared growth objectives.

Responsabilidades

• Own the self-serve funnel from signup through activation, paid conversion, and customer expansion.
• Lead the product roadmap for the website and application interface with engineering leads, developers, and designers to deliver impactful improvements.
• Turn the website into an effective customer acquisition and conversion channel by optimizing messaging, content formats, and product narratives.
• Design and implement product-led growth journeys across developer ecosystems, open-source communities, and emerging AI agent platforms.
• Improve developer onboarding experiences by optimizing documentation, SDKs, code examples, and initial product interactions.
• Develop customer data strategies using product usage signals and firmographic information for personalized onboarding and targeted nurturing campaigns.
• Partner with Revenue Operations to identify high-potential customers and determine when sales should engage with prospects.
• Establish a structured experimentation framework with hypotheses, A/B tests, funnel analysis, and scaling successful initiatives.
• Collaborate cross-functionally with product marketing, engineering, design, customer success, RevOps, and sales to align growth objectives.
• Monitor KPIs including signup-to-activation, trial-to-paid conversion, self-serve revenue, expansion revenue, and funnel velocity.

Conocimientos

Growth PM

Developer tools

B2B SaaS

Product-led growth

Engineering collaboration

Herramientas

Amplitude

Mixpanel

Google Analytics 4

Descripción del empleo

Jobgether in Portugal is seeking a Product Lead, Self-Serve Growth to own growth strategy, optimize the self-serve funnel, and drive acquisition, activation, and revenue expansion across web experiences. You will partner with engineering, design, marketing, and sales to deliver measurable improvements through data-driven experimentation.

The role requires 5-8+ years of growth product experience, a strong background in B2B SaaS, and a proven ability to launch PLG initiatives for technical